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Loyalty360 Reads: April 27 | Smoothie King Donating $1 Million Worth of Smoothies, Chipotle Plans Po

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Restaurants
 
Chipotle Plots its Post-Pandemic Expansion
 
Chipotle has said that thanks to having no debts and $900 million in cash on hand that it will be able to expand and take advantage of available retail locations from those stores shuttered during the COVID-19 outbreak. The restaurant chain said it temporarily closed 100 stores, mostly in malls, and multiple countries in Europe. "Our new unit development pipeline is continuing to build as we remain confident about the long-term opportunity to more than double the Chipotle restaurants in the U.S., and we're already beginning to see an increase in sites available as other businesses have pulled back," CFO Jack Hartung said during a conference call with analysts to release the company's Q1 earnings.
 
Smoothie King Donating $1 Million Worth of Smoothies
 
Smoothie King has announced it will donate $1 million worth of smoothies to local hospitals, testing centers, police, fire stations, and other essential workplaces. For the next few weeks, guests can purchase a 20-oz smoothie for healthcare workers, and the local Smoothie King will deliver that smoothie to those on the front lines. "We see it as our responsibility to step up for these heroes during this difficult time," said Smoothie King CEO Wan Kim. "Donating a million dollars' worth of smoothies is our way of saying 'thank you' to these selfless, local heroes. I'm so proud our franchisees wanted to do this despite their own struggles with the pandemic, too. It just shows the kind of people they are."   
 
Online Retailers
 
Penske Enhances Online Shopping and Buying Experience for Used Trucks
 
Penske has launched an improved version of its website, PenskeUsedTrucks.com. To support social distancing during the pandemic, this new version of the site allows users to search through the brand's catalog of trucks, talk with an expert on the phone or through email and schedule a delivery or pickup. "I am excited to introduce to commercial vehicle purchasers a website with a new look and feel and an improved customer experience," stated Jack Mitchell, Penske senior vice president of vehicle remarketing, in a news release. "When shopping online for the right used Penske trucks to fit your fleet's needs, the intuitive search function is quicker and streamlined."
 
Corporate Social Responsibility
 
Francis Ford Coppola Winery Launches Company-Wide Effort to Support No Kid Hungry During This Crisis And Beyond
 
Francis Ford Coppola Winery has announced it has partnered with No Kid Hungry to provide Coronavirus support and recovery efforts. The winery has committed to donating a minimum of $150,000 now through December 31, 2020, to No Kid Hungry. The brand will also feature No Kid Hungry messaging on point-of-sale materials. Also, from April 20 through May 31, 2020, when Coppola Crush on You Rewards program members select to donate 1,000 reward points, the winery will make a $10 donation to No Kid Hungry.
 
"There's definitely a need for more positivity, and safe and effective support for those in need, and it's so nice to see our employees rally as a team to spread social good and positivity in each respective community," says Corey Beck, The Family Coppola CEO, in a press release. "We've donated N95 masks to healthcare teams, we've had staff safely bring food to thank some of the tireless workers on the frontline amid this current crisis, and it makes me proud that our promise through No Kid Hungry will impact some of the hardest-hit communities."
 
Innovation
 
Loop's Zero-Waste Everyday Product Delivery Service is Expanding to the Whole U.S.
 
Loop, a milkman-style delivery platform that partners with brands to offer subscriptions for products like Tide detergent in reusable packaging, has announced it will expand its delivery early this summer. The service is designed around the brand shipping the product in packages meant for multiple uses. When the container is empty, the consumer drops it in a shipping tote, schedules a pickup and then sends that package back to be fully sterilized and repackaged for another customer. "We're in a waste crisis," says Tom Szaky in the above article, Loop's CEO, who is also CEO of Terracycle, the recycling company that first helped launch the new platform. "That's only worse because of COVID. During COVID, recyclers are hurting even more because oil is at an extreme low, so it makes it hard for recyclers to compete. And many are struggling because of health and safety—recycling is crashing during COVID."
 
 



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