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Loyalty360 Reads: July 29 | TELUS Launches Intelligent Insights; Chipotle and Ally Sponsor Twitch; a

admin July 29, 2021 5


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TELUS International Announces the Launch of Intelligent Insights
TELUS International, a leading digital customer experience (DCX) innovator that designs, builds and delivers next-generation solutions for global and disruptive brands, announced the launch of Intelligent Insights, a tool-agnostic platform to monitor and manage robotic process automation (RPA) solutions and bots.

With Intelligent Insights, companies can track their digital operations on a single platform to monitor effectiveness, cost savings and opportunities for innovation.

“Over the past year and a half, we have seen businesses significantly increase their spending on automated solutions to stay connected with their customers, ensure business continuity and realize efficiencies as a way to address challenges brought about by the pandemic,” said Jim Radzicki, chief technology officer at TELUS International. “This acceleration has resulted in a ‘bot proliferation’ and a rising dependence on these digital coworkers. Most organizations take advantage of multiple automated solutions to optimize performance and, although each solution offers its own unique benefits, using multiple providers can make it challenging to gain full oversight over siloed automation programs.”
 
Chipotle, Ally Jump In as Twitch Expands Sponsorship Opportunities
Marketingdive.com reports that Chipotle Mexican Grill and Ally Financial have became the first official marketing partners of /twitchgaming, a dedicated channel for game-related programming.

The news points to how Twitch continues to expand as a marketing platform as demand grows for creator content. Previously, brands could sponsor competitive gaming, but this is the first time Twitch is offering deeper engagement opportunities on non-competitive programming. The partnerships signify an ongoing commitment to promotional activities on Twitch rather than one-time campaigns for product launches or limited-time offers.
 
KFC Foundation Offers Employees New Personal Finance Program
The KFC Foundation, an independent 501c3 non-profit organization primarily funded by KFC franchisees, in partnership with SaverLife, a national non-profit fintech company that helps working families achieve prosperity through savings, announced the launch of MyChange with SaverLife. This program, piloted last year, is designed to help KFC team members build short-term savings and create lasting savings behaviors.

When life presents unexpected expenses, such as urgent car or home repairs, an emergency fund can help keep families afloat, and prevent them from taking on debt or missing payments. However, according to a 2019 report from the Federal Reserve Bank, 37 percent of all Americans could not cover an unexpected $400 expense without going into debt. Furthermore, a recent study by SaverLife sponsored by the FINRA Foundation found that savings balances above just $250 are correlated with increased housing security, ability to pay utility bills, and avoiding high-cost borrowing.
 
Chick-fil-A Operators Donate 10 Million Meals
Chick-fil-A and its local franchised restaurant operators recently surpassed the milestone of donating more than 10 million meals to those in need through the Chick-fil-A Shared Table program, which helps fight food insecurity in local communities across the country.

Since its inception in 2012, the food donation program has grown to include more than 1,200 participating restaurants across 47 states and Washington, D.C., ensuring leftover food from Chick-fil-A restaurant kitchens is turned into meals for those who may otherwise go hungry.
 
Natural Grocers Founds Nonprofit to Support Crew Members
Natural Grocers has established The Natural Grocers Heroes in Aprons Fund, a nonprofit organization recognized by the IRS as a 501(c)(3) charitable organization. The Heroes in Aprons Fund brings together the company's long-standing charitable efforts under one umbrella. It provides both short-term financial assistance to its good4uSM Crew who experience unanticipated hardships and directs grants to Natural Grocers' charity partners in the community.

Established in response to the Covid-19 pandemic, the Heroes in Aprons Fund embodies Natural Grocers' Founding Principles of commitment to its good4u Crew members and to its communities. Since its inception in 1955, charitable giving has been a company mainstay—co-founder Margaret Isely kept a community food cabinet at the first store from which she would give families in need the ingredients for a nutritious meal.
 



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