Welcome Loyal listeners to episode 57 of the loyalty minute. Today we’re going to be talking about 3 Signs Your Brand Isn’t Telling a Winning Story (and How to Fix Things) This was a great article in Entrepreneur magazine today and is well worth a read. You can find a […]
Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am eager to chat with the Director of Loyalty Programs at Boingo, Jeff Mabe. In past episodes, I usually go on to explain more details about our guests, but this time I […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about Leveraging Connection And Progress To Become A Go-To Brand Like Amazon, Harley-Davidson And Southwest? Based on a recent global study of more than 400 brands, Lippincott (a global brand & innovation consultancy) has uncovered […]
Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am eager to chat with our special guest Andy Lowenthal who is the Customer Loyalty Director at FranklinCovey. Andy has been working in the market research and customer insights field since getting […]
What we have here, is failure to communicate. That is one of my favorite lines from any movie. That movie of course is Cool Hand Luke. And if you’ve never seen it, please stop listening to this podcast immediately and go watch it now… Go ahead, I’ll wait… Welcome Loyal […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about How you distinguish a transactional relationship from an emotional one? In a report titled, “Loyalty That Lasts” published jointly by Cheetah Digital and CMO Council the bring an important aspect of customer behavior to […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about the subscription based model of customer loyalty. Of course everyone knows about Amazon Prime, where for $119 a year you can get free 2-day delivery Plus access to their video content as well as […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about how to create a customer loyalty program for your business… It’s one of the most cited statistics in the business playbook: 80% of your venture’s profit will come from 20% of your existing customers. […]
Rob Gallo appeared on The Expert Authority with Mario Fachini for an interesting conversation on building better customer and brand loyalty at scale. Enjoy!
