Before establishing Talon.One in 2015, Christoph Gerber founded a popular food delivery app. During his time there, he spent a majority of his time focusing on what kinds of promotions would drive return purchases, things like bundles or special discounts. He set out to discover the best way to reactivate customers in spaces with a surplus of competitors and realized that this problem was not unique to his industry. As a result, Gerber founded Talon.One to help other companies drive customer loyalty and repeat purchases through promotions.   Talon.One is a headless loyalty and promotion engine, which means the company has […]

Chipotle Launches Pride Month Campaign with New Uniform and Merchandise  Chipotle Mexican Grill is celebrating Pride Month in June with a new employee uniform option and merchandise. The apparel options are part of the brand’s 20+ year commitment to diversity and inclusion among team members and guests.  The brand’s first Pride Month uniform is available to all employees. The brand will give 500 of the “Love What Makes You Real” shirts to team members who message @PeopleofChipotle on Instagram. Additionally, Chipotle’s Pride Edit merchandise line is currently available to all fans. For each sale from the collection, Chipotle will donate […]

Shopify Introduces Shop Cash Rewards Program  Shopify will introduce a new rewards program on its Shop app. Called Shop Cash, the program earns members 1% back on purchases made using the Shop Pay online checkout service.  Rewards are instantly available in members’ Shop Pay wallets within the Shop app and can be redeemed on future purchases. Customers will have the option to select the Shop Cash balance alongside their preferred payment method.    Citi Retail Services Expands Embedded Payment Capabilities  Citi Retail Services is expanding embedded payment options with its suite of Citi Pay® products. The changes follow a recent […]