News

Pottery Barn Launches Mobile Apps for Kids and Teen Brands  Pottery Barn Kids and Pottery Barn Teen announced new shopping apps for iOS. The app allows shoppers to create registries, […]

Choice Hotels International, Inc. will allow members to exchange rewards points across its two rewards programs: Choice Privileges and Radisson Rewards Americas. Members can exchange points at a rate of […]

Dunkin’ Launches Exclusive Latte  Dunkin' released a new latte exclusively available to Dunkin’ rewards members. Inspired by the chain’s seasonal Brownie Batter Donut, the Brownie Batter Signature Latte is only […]

As part of its 75th anniversary, NASCAR launched its new NASCAR Fan Rewards program. The free program offers fans rewards for engaging with racing and the brand. NASCAR will host […]

Loyalty360’s most recent State of Customer Loyalty Report revealed many brands are looking to redo their loyalty programs in 2023, adding more reward or customization options. Antavo — as a […]

7-Eleven Trials Autonomous Shipping  7-Eleven Inc. will test self-driving robot delivery for Los Angeles Customers. The convenience store partnered with Serve Robotics, a food tech startup backed by Uber.  As […]

KFC Canada partnered with Toronto Raptors star Gary Trent Jr. to open its new winterized outdoor basketball court. The court is the world’s first of its kind and will be […]

The Alaska Airline Visa Signature® Card will earn feature new benefits in 2023. The card, co-branded with Bank of America, now offers better benefits for traveling with Alaska Airlines and […]

Chipotle Campaigns Aimed at 15,000 New Hires for Burrito Season  Chipotle Mexican Grill is launching a new campaign to fill 15,000 jobs in preparation for Burrito Season, which runs from […]

Bread Financial announced a multi-year co-branded credit card agreement with the New York Yankees professional baseball team. The card will reward loyal fans with exclusive benefits on purchases.  Cardholders will […]

Amazon Prime Adds Generic Prescription Perk  Amazon is adding a new service for Prime members to order generic medications online. RxPass will allow members to access 50 medications to treat […]

In the latest State of Customer Loyalty Report, Loyalty360 highlights several trends in customer loyalty going into 2023. As brands seek to navigate trends in customer loyalty in the new […]

Dollar General will now offer more financial services and cash back options through a partnership with Ibotta. Dollar General is the first retailer in its market to join the Ibotta […]

Gathr unveiled its new Gathr Rewards loyalty program, encompassing multiple brands underneath the Gathr label. The family of outdoor, camp, and recreation brands designed the multi-tier, cross-brand program to reward […]

Employee-Experience Managers Aim to Reduce Burnout  Many companies are hiring employee-experience managers to reduce burnout and improve worker engagement and productivity. In its first time making the list, the role […]

Wawa Plans to Open Tech Hub in Closed Store  Wawa Inc. plans to transform one of their closed locations into a training center for tech workers. The plans are still […]

Today’s brands can no longer rely simply on points to earn and retain customer loyalty. The future of loyalty lies in brand advocacy, creating relationships with consumers that extend far […]

Meijer is revamping its mPerks rewards program to make saving on products easier for customers. The new program allows for more personalized savings, including points for purchases in store, prescriptions […]

Kellogg Company is investing in employee engagement through People Analytics—the study of people and business data to drive HR strategies and culture. The company uses these analytics to design a […]

Accor partners with SOURCE Global, PBC to bring sustainable bottled drinking water to their hotels in Singapore. Accor will replace plastic bottled water with reusable glass bottles filled by SOURCE […]

Disney Adds Perks and Lower Prices for Customer Loyalty Disney is offering lower prices and new perks for annual pass holders. Robert Iger, Disney’s CEO, made the changes in response […]

Rite Aid Offers In-Store Cash Bill Payment Rite Aid Corp. joins the Kubra EZ-Pay Retail Cash Payments Network to offer customers a new financial service in its stores. The service […]

Trends in Loyalty with Group FiO Group FiO provides businesses with the tools they need to strengthen customer relationships and drive brand loyalty. By providing omnichannel experiences and bringing together […]

Brand Keys Identifies a New Model for Brand Loyalty Brand Keys determined a new type of normal for brand loyalty, according to the 2023 Customer Loyalty Engagement Index. The study […]

Upcoming Starbucks Rewards Program Changes Disappoint Customers Starbucks announced changes to is rewards program, upsetting many U.S. and Canadian customers. The changes will come in February 2023 and increase the […]

The Home Depot added new membership tiers and benefits to its Pro Xtra loyalty program for professional contractors and builders. Every dollar spent in the program earns customers rewards and […]

H&M Launches “Loooptopia” Gaming Experience H&M has partnered with metaverse studio Dubit to launch an immersive fashion experience on Roblox. The “Loooptopia” experience allows players to experiment with materials and […]

“The era of transactional loyalty is over.” – Mladen Vladic, General Manager of Loyalty Services, Global FIS. Inflation, rising fuel costs and anticipation of holiday shopping has consumers looking for […]

 Southwest Offers 25,000 Reward Points Southwest Airlines is offering 25,000 frequent-flier points to travelers affected by thousands of cancelled flights over the holidays. According to a letter from Southwest CEO […]

Tim Horton’s to Eliminate Plastic Utensils Tim Hortons restaurants are eliminating plastic utensils as a way to boost sustainability. The coffee chain is introducing compostable wooden and fiber cutlery in […]

Amazon Works to Reduce Package Waste Amazon has announced an update on its efforts to reduce packaging. Amazon uses a combination of packaging materials, including paper-based options and plastic envelopes […]

Delta Airlines to Offer Free Wi-Fi Delta Airlines is expected to offer free wireless internet for its passengers as soon as early 2023. The air carrier is initially expected to […]

Kroger Named as One of Newsweek’s Most Responsible Company Kroger has been recognized as one of “America’s Most Responsible Companies” by Newsweek, earning the distinction for the fourth consecutive year. […]

Virtual restaurant MrBeast Burger is launching a collectible gift card. Philanthropist and digital creator, Jimmy Donaldson announced the collectible MrBeast Burger gift card, redeemable in-store, in-app, and online. Donaldson, or MrBeast […]

Reb Robin Revamps Loyalty Program Red Robin announced changes and enhancements to its Red Robin Royalty program. Starting in January, the birthday burger reward for adults and children will change in two […]

Black Angus is launching an online market offering direct to consumer premium meats program for the holidays. The Black Angus Market features a new retail line of raw, hand cut restaurant-quality steaks. The […]

Casey’s is delivering more personalized customer experiences with Salesforce technology. By consolidating fragmented technologies and moving to Salesforce, Casey's has increased customer engagement and automation, activating more marketing with less […]

White Castle Raises Funds with NFTs White Castle's NFT collection raised $25,000 for team members in need. The brand’s first foray into NFT art brought White Castle to the innovative […]

McDonald’s plans to shift its supply chain to solar power. The restaurant chain and its distributors announced a deal to purchase enough power from a solar project in Texas to […]

KFC announced it has partnered with Vibes to test a mobile wallet program for easy text orders. KFC franchisee KBP Brands and the technology company, powering seamless mobile brand experiences, […]

Zaxby’s loyalty rewards program has driven record engagement for the brand. Zax Rewardz, the recently relaunched mobile app, has outperformed the industry year to date. The loyalty program features a free […]

Gaming Innovation Group Partners with Lucky Bet Gaming Innovation Group announced an agreement with Lucky Bet, a new casino partner for the provision of its platform solution. LuckyBet plans to […]

Arby’s Ghost Kitchen Cuts Labor Costs Arby’s owner Inspire Brands opened its first ghost kitchen in 2021, and it is disrupting the restaurant landscape. The company’s “Alliance Kitchen” marked the […]

American Airlines Adds Loyalty Rewards Perks American Airlines continues to evolve its AAdvantage loyalty program to deliver new benefits and give members new opportunities to earn rewards before, between, and […]

Preference centers are a significant area of interest for organizations looking at ways to ensure they are being privacy compliant while collecting first-party data. However, it seems to be an […]

Nestle announced the launch of a new Ukraine facility as a war-time investment. The brand will invest $42 million to launch a new production facility in western Ukraine. It is […]

AMC Theatres announced the launch of the AMC Entertainment Visa Card in partnership with Visa and Deserve credit card technology platform. It is the only co-branded movie theatre credit card […]

Athleta Expands Partnership with Allyson Felix Athleta and Olympic runner Allyson Felix are introducing a new 10-piece collection of jackets, tops, and tights designed to help athletes train in cold […]

Verizon Enters Partnership with Netflix Verizon is teaming up with Netflix to give some of its customers free streaming for a year if they subscribed to another service through the Verizon+ […]