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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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7-Eleven Gives Pi Day Pizza Discount
7-Eleven will discount its whole pizzas on Mar 14, 2023, to help customers to celebrate Pi Day. 7Rewards® and Speedy Rewards ® members can purchase a whole pizza for $3.14 on 3.14.23 to represent the shortened version of the mathematical constant pi: 3.14.
Loyalty members can access the deal in-store at participating 7-Eleven, Speedway, and Stripes locations or through the 7NOW® Delivery app. Additionally, members can use the app to access the deal early on Mar 13.
Consumers Display Privacy Concerns with Metaverse
A recent TELUS International survey revealed consumers are concerned about personal data security in the Metaverse. 60% of respondents said they would be uncomfortable completing tasks in the digital world due to privacy and data security concerns.
With a high concern of data loss or identify theft among consumers, brands need to ensure both strong security measures alongside effective communication on the security measures taken. 25% of survey respondents said they would feel more comfortable if brands displayed robust and transparent security guidelines.
Instacart Adds ChatGPT to Shopping App
Instacart Inc. will add OpenAI’s ChatGPT technology to its app to power a new search engine designed to answer user questions about food. The service will improve customer experience by helping search for recipes and their ingredients, among other food or meal options.
The new “Ask Instacart” feature will use ChatGPT’s language software to provide a voice response to user questions instead of a list of results. Additionally, Instacart will supplement the new feature with its own AI software, allowing the new AI feature to access products and grocery stores in Instacart’s database.
Read More on Trends, Updates, and Industry Leaders.
As the customer loyalty ecosystem expands more into digital environments and new technologies, these new elements provide a variety of benefits to loyalty programs. Changing technology continues to improve the […]
