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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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Under Armour, Steph Curry Launch 'Curry Brand' to Rival Nike's Jordan Brand Two-time NBA MVP Stephen Curry and his endorsement home, Under Armour, have launched the standalone "Curry Brand" to better compete with Nike's Jordan Brand. The new brand will feature gear for several sports, most notably basketball and golf. […]
It’s one of the most cited statistics in the business playbook: 80% of your venture’s profit will come from 20% of your existing customers. Loyal customers are your most valuable customers, which is why many small business owners go above and beyond to incentivize their customers to return time after time. […]
Quality is becoming more important than price to most consumers, as 53 percent rate quality as the most important factor when making purchases compared to price (38 percent) according to a new report by First Insight, a technology company transforming how leading retailers make product investment and pricing decisions. The […]
Subscription models are popping up everywhere, from the business model that started with SaaS to streaming media, and now in consumer goods where folks are purchasing physical products on a recurring basis. “Subscription models are what enable this customer choice, because it’s an ongoing relationship,” Clark says. “We see this […]
Publix Lauded Nationally for Crisis Leadership, Employee Satisfaction The Business Observer of Florida says Publix, Bloomin’ Brands and BayCare Health System — some of the region’s largest entities, in both annual revenue and payrolls — have something to celebrate amid the pandemic that’s upended their business models. Lakeland-based Publix and […]
Instead of lowering the number of miles required to redeem flights, airlines can get creative with flexible loyalty redemption options to encourage traveler engagement, while still driving incremental revenue, according to Switchfly. Airlines have decreased the total number of miles needed to book a rewards flight by 17% over the last five […]
Panera Bread has brewed up a hot proposition that’s sure to get caffeine addicts buzzing: A bottomless cup of joe. For $8.99 a month with Panera’s new coffee subscription program, get unlimited hot or iced coffee for less than the average price of five cups at the St. Louis-based fast-casual […]
Preferred Hotels Reveals New Sustainability-Focused Brand Beyond Green TopHotels.com says the new Beyond Green brand aims to shine a light on properties that exemplify sustainability tourism leadership. Born through a natural synergy between the owners of Preferred Hotel Group and eco-tourism pioneer Costas Christ – the founder of Beyond Green […]
Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am excited to chat with Marc Berman, CEO & Managing Director The Mallett Group. TMG is a 23 year old boutique loyalty and relationship marketing consultancy. Welcome to the show Marc, thanks […]
