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Family Dollar to Launch New Mobile App Interface


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Family Dollar will launch its new mobile app this October to support shoppers and help them save. Fans of the discount store chain will enjoy new ways to shop and save right on their phones. Designed with a fresh interface and seamless navigation, the app will help shoppers manage and search for coupons with ease, using the redesigned wallet feature. Shoppers can also explore limited time savings in the weekly ads and can locate their favorite products and see if they are in stock at their local store.  

“The launch of our new Family Dollar app is one more step in the digital transformation currently underway at Dollar Tree and Family Dollar,” says Bobby Aflatooni, Chief Information Officer, Dollar Tree, Inc. “We are investing across the enterprise to make shopping with us even easier and more enjoyable. The redesigned Family Dollar app reflects the customer-centric approach we've applied to our digital roadmap to improve the shopping experience for our loyal shoppers and new customers alike." 

In early 2024, upcoming stages of the app will introduce fresh Family Dollar app functionalities, such as in-app e-commerce, enhanced personalization features, and an evolved rewards system. 

“At Family Dollar, we wake up every day focused on how we can help our shoppers do more and save more, and this app is one more way we’ll be able to deliver on that promise,” said Emily Turner, Chief Marketing Officer, Dollar Tree, Inc. “We believe this new user experience will not only appeal to our customers, but to brands who want to promote their products to our millions of customers through Chesapeake Media Group, our retail media network.” 
 

Read More on Loyalty360:  

Family Dollar Offers New Technology to Help Shoppers Choose OTC, Self-Care Products 

MOD Pizza Launches Race to Rewards, Dollar General Introduces DG Cash Back Rewards Program, and More 

What is Customer Loyalty? Your Ultimate Guide to Success in 2023 

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