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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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Disney+ Launches Exclusive Merchandise
Disney launched a limited run of exclusive merchandise for members. Subscribers to the Disney+ streaming service have access to select products from Star Wars, Black Panther, Lightyear and Frozen before the general public is given access. The items include apparel, toys and collectibles, many of which are already sold out.
The company has more than 150 million subscribers worldwide, and offering perks such as early access to exclusive merchandise could gain new subscribers or retain current ones. Customers can make purchases on the ShopDisney website or by scanning a QR code within Disney+ with their smartphones.
Fruit of the Loom Refreshes Brand to Appeal to Younger Shoppers
Fruit of the Loom is growing its digital presence, launching brand collaborations and working with young celebrities in an attempt to modernize the brand and attract younger consumers. The brand is also revamping its classic products to be more environmentally friendly.
Fruit of the Loom launched its latest multi-channel campaign across TV, paid social as well as on the newly launched Fruit of the Loom TikTok channel. Accompanying the effort is also a newly launched influencer program and a slew of brand collaborations that began rolling out late last year. This month, the company also debuted a new logo, which features a cleaner and more polished version of its classic assembled fruit image.
Cousins Subs Announces Partnership with Donald Driver
Cousins Subs announced its first-ever joint venture partnership with retired Green Bay Packers wide receiver Donald Driver. The partnership will differ from a traditional franchising agreement because Cousins and Driver will share ownership of six locations.
This is Driver’s first foray into the restaurant industry. The agreement will go beyond just traditional partial ownership of these stores as Driver hopes to get involved with the community around and help Cousins Subs expand and grow by encouraging franchisees and serving as a resource for the executive team.
The saying goes, “It’s better to give than to receive,” but what if you could do both? As businesses enter the holiday season and look for ways to boost revenue […]
