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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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Chick-fil-A has dropped its first merchandise collection, called Chick-fil-A Originals.
The limited collection includes products that showcase the chain’s menu offerings, such as “I Heart Waffle Fries” hoodies and “Sauce Blanket and Nugget” pillow sets. There are also coffee mugs, notecard sets, totes, socks, a “shareable bag of cows” and more. Customers who subscribe at shop.chick-fil-a.com will get a first look at future launches.
“It’s truly a ‘thank you’ to them with both a collection and an online shopping experience we think they’ll love,” said Kate Neyhart, Brand Strategy at Chick-fil-A. “A premium e-commerce experience is something we’ve been exploring for several years, but we wanted to take our time and be intentional about the collections we were designing and how we wanted to bring them to market. This initial collection is inspired by the little things that make Chick-fil-A original and is meant to be a fun celebration of that originality.”
The products create an additional revenue stream while also generating top-of-mind awareness and creating brand advocacy. The company said it expects the collection to sell out quickly, but adds that plans are in the works for more merchandise launches in 2023. Guests are encouraged to sign up for the Chick-fil-A One membership program to receive future updates about merchandise.
More from Loyalty360 featuring Chick-fil-A:
McDonald’s Offers Chance to Win VIP McGold Card McDonald’s is offering a chance to win a VIP McGold Card. Customers will have the chance to win the elusive McGold Card […]
