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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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Chipotle Launches Cinco De Mayo Celebration on Partiful
Chipotle Mexican Grill will launch a Cinco De Mayo event on Partiful, giving fans a chance to win BOGO codes to share with friends who have never tried Chipotle. The “Time to Finally Try Chipotle” event was designed based on the restaurant chain’s social media insights and customer data.
To participate in the giveaway, Chipotle fans can create an event on Partiful and invite Chipotle and friends who have never tried the restaurant’s food. Chipotle will RSVP to the first 20 events sent to @Chipotle between May 1–5 and drop up to 25 Buy-One-Get-One (BOGO) codes per event. Additionally, between May 1–5, Chipotle will offer rewards program members with a $0 delivery fee.
Circle K® Hosts MTN DEW® PURPLE THUNDER® THUNDERVERSARY Tour
Circle K® will host a tour to celebrate the one-year anniversary of MTN DEW® PURPLE THUNDER®. The THUNDERVERSARY® Tour will feature 33 stops across the U.S., starting in Cleveland, OH and ending in Eustis, FL.
Alongside the tour, Circle K® fans can win MTN DEW® PURPLE THUNDER® merchandise by sharing or commenting on Circle K® THUNDERVERSARY posts on Twitter and Insagram. Prizes include beach towels, chairs, pool floats, coolers, swimsuits, and more.
Coke Cites Increased Digital Marketing as Main Customer Engagement Driver
Following its first-quarter earnings call, the Coca-Cola Company announced a growing reliance on digital marketing attributing to its 12% YoY revenue growth. In the call, the soft drink brand highlighted its work with WPP and its Coke Studio concept.
The Coke Studio focused on providing customers with live digital music experiences, receiving high engagement with over 1 billion streams. The digital experience has scaled to 30 markets. Additionally, Coke looked toward partnerships with OpenAI and Bain & Company to help drive engagement with Gen Z.
Read More on Trends, Updates, and Industry Leaders.
iBuyXS launched a new rewards program to help restaurants increase engagement: Dinefits. Dinefits is the first-of-its-kind cashback program that uses time-based rewards to encourage dining during slow times, when restaurants […]
