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At Home Celebrates 15 Million Insider Perks Members


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At Home has achieved a new milestone of having 15 million Insider Perks members. Insider Perks is At Home’s free, award-winning loyalty program that allows members to enjoy a wide range of exclusive benefits so shoppers can find the latest home products to fit every room, style, and budget. 

This milestone shows At Home’s commitment to the customer experience and growth of its loyalty program. Insider Perks allows At Home to drive shopper engagement while enabling the company to better understand shopper preferences and develop a better customer experience.  

“The growth of our Insider Perks program marks an exciting milestone for our business. It allows us to better understand our customer and keep them at the center of our decisions.” – Susan Rodgers, Chief Marketing Officer of At Home. 

Insider Perks member benefits include: 

Flash Finds: Special pricing on select deals all year round.  

Early Access to Black Friday: Shop At Home’s Black Friday deals five days before everyone else! 

Sneak Peaks: Be the first to know about special promotions, events, collection launches and price drops. 

Offers: Receive a welcome offer to use on your next purchase and receive a yearly birthday bonus. 

Gift with Purchase and Sweepstakes: Be eligible for exclusive gift with purchase events and member-only sweepstakes. 

Hassle-free Returns: No receipt? No problem, return your At Home products with ease! 

Shoppers can also earn unlimited rewards with the At Home Insider Perks® credit card through Synchrony. Credit cardholders can enjoy special financing, reward certificates to be used on future purchases, 10% off their first purchase and more with no annual fee. 

At Home’s Insider Perks program was named to Newsweek’s America’s Best Loyalty Programs in 2021 and in 2022. Interested shoppers can join the Insider Perks loyalty program online.  


Read More on Loyalty360:  

Transactional Loyalty: Why These Points-For-Purchase Programs Fall Short 

Navigating Technology in Retail: A Roadmap for Success 

Should Your Retail Business Offer A Paid Loyalty Program? 

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