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Wendy’s to Open Virtual-Reality Restaurant Wendyverse Wendy’s is teaming with Meta’s Horizon Worlds to open its first virtual-reality Wendyverse restaurant. Its first virtual-reality location would give users new opportunities to react with each other and the brand. In the first phase of the Wendyverse, users can venture into a world […]

Albertsons Expands Affordable Access to Millions of Customers Albertsons customers can now use supplemental benefits in the company’s stores. The new program provides access to customers using pre-paid cards funded by Medicare Advantage plans, employer incentives, healthcare providers, or local governments. Albertsons Cos. has partnered with technology payments platforms such […]

In celebration of Ruby Tuesday turning 50, the restaurant is offering guest discounts and a chance to win $500,000, free food and gift cards. As part of the birthday celebration, guests can also try a new birthday cake dessert made especially for Ruby Tuesday from Cake Boss Buddy Valastro’s Carlo’s […]

Quiznos Launches Redesign of “Toasty Points” Rewards Program Quiznos announced the launch of their redesigned “Toasty Points” rewards program which is available online and via the new Quiznos app. Through the Toasty Points platform, guests can earn one point per dollar spent and cash in those points for deals on […]

There is a growing trend in customer loyalty programs to deliver more personalization and customized programs, but how important is that customization to the end consumer? Loyalty360 CEO Mark Johnson spoke with Chief Marketing Officer of Redpoint, John Nash, about these trends and a recent study conducted by Redpoint to […]

Velvet Taco Debuts Loyalty App and Launches Merchandise On the heels of debuting their new loyalty app, emerging brand Velvet Taco has also debuted a new merchandise line of clothing and accessories.  The line will be available exclusively on the chain’s website and comes on the heels of the brand’s […]

JetBlue and American Introduce Enhanced Loyalty Member Rewards JetBlue and American Airlines announced new perks for TrueBlue Mosaic and AAdvantage loyalty status members when traveling on either airline. It is the latest round of customer benefits made possible by the airlines’ Northeast Alliance (NEA). The top-level loyalty members are now eligible […]

IHOP Launches a New Loyalty Program, International Bank of Pancakes IHOP is the latest restaurant chain to upgrade its loyalty program. The brand has officially launched its “International Bank of Pancakes,” offering guests the opportunity to earn digital tokens, called PanCoins, that can be used to buy more food. Guests […]