News

QDOBA Mexican Eats® will host the first-ever QDOBA World Burrito Eating Championship on Apr. 6, 2023 in Milwaukee, WI. To launch the event, QDOBA partnered with Major League Eating.  The competition will feature 10 professional eaters, including Joey Chestnut, Nick Wehry, and Eric “Badlands” Booker, ranked first, fourth, and 27th […]

PetSmart released its first annual corporate social responsibility (CSR) report showcasing the brand’s efforts to love and learn from pets. The report — called A World Through Their Eyes — provides insights into PetSmart’s CSR initiatives from the perspective of the pets they serve.  The report focuses on three main […]

McDonald’s Embraces Geofencing  McDonald’s added geofencing technology to its mobile app, allowing employees to prepare curbside and dine-in mobile orders when customers are close to the restaurant. The feature is designed to increase the speed of service for mobile orders.  McDonald’s Mobile Order and Pay digital channel is one of […]

Not every loyalty initiative will succeed; in fact, for many brands, new programs and strategies are never perfect in an initial launch. Learning from challenges is a key element of building a successful program. After rolling out a new loyalty program, Margaritaville had the opportunity to enjoy parts of the […]

Apple announced a new pay later feature to the Apple Pay digital wallet. Apple Pay Later allows users to split payments over six weeks with no interest or fees.  Users can easily track, manage, and repay the Apple Pay Later loans in the Apple Wallet. Apple offers $50-$1000 loan options […]

Levi Strauss Pilots Diverse AI Models  Levi Strauss & Co. will use artificial intelligence to generate models for its online products. The company plans to use the ai to supplement its human models.  The ai model initiative is designed to create a more diverse and inclusive experience for online shoppers. […]

COBS Bread will host its 3rd annual Doughnation Day, with a goal of raising $375,000 for over 100 charities across Canada. The donation campaign is currently underway, allowing customers to participate in charity work.  The last day of the campaign is Doughnation Day on Apr. 1, 2023. For this day, […]

Mercedes-Benz Partners with Google on Navigation Experience   Mercedes-Benz announced a long-term partnership with Google to innovate auto navigation and driver experience. Through the partnership, the automaker will launch the industry’s first branded navigation experience using in-car data and the Google Maps Platform.  Mercedes-Benz will integrate Google’s leading geospatial offering, including […]

Club Wyndham Donates Land to Habitat for Humanity  Club Wyndham will donate five lots of land to Habitat for Humanity. Giving land in Pagosa Springs, CO, this is the first land donation for the vacation club and flagship vacation ownership brand.  The donation follows the Club Wyndham team’s experience volunteering […]