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Denny’s to Offer $25,000 For The Next Big Idea



Denny’s, the popular diner chain, has announced its Trillion Dollar Incubator Contest. Denny’s wants to fund the next big idea, but it must be thought of in a Denny’s restaurant. Musicians, engineers, entrepreneurs can all get in on this contest as long as they share their idea for the next big thing from a Denny’s booth. They can share a picture of themselves at Denny’s where the concept was born at www.dennys.com/trilliondollarincubator

The next Rockefeller can detail their idea on the company website and enter for their chance to win the $25,000 starter funds. Through November 21 at 8:59 AM ET, inventors and creatives can submit their ideas online. Once 10 semi-finalists are chosen, the Denny’s fanbase will be able to cast votes as to who has the best trillion-dollar idea.  

While only one entry will be crowned the ‘Grand’ winner, taking home $25,000 to fund their concept, both semi-finalists and finalists in the Trillion-Dollar Incubator Contest will be rewarded with Denny's gift cards valued at $100 and $500, respectively. The Grand Prize winner will be announced in early 2024. 

“For the past 70 years, our booths have incubated global technology companies, award-winning films, and bestselling literary works over breakfast favorites and late-night cravings,” says Kelli Valade, Denny’s Chief Executive Officer. “With this competition, we hope to inspire the next generation of up-and-coming entrepreneurs, artists, musicians, and designers, helping them realize their own unique paths to success. We’ve seen it happen before, and we want to create opportunities for others to transform their dreams into tangible realities.”  

For contest rules and regulations, please visit dennys.com/trilliondollarincubator. For more information about Denny's, please visit dennys.com


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Denny’s Focuses on Appealing to Younger Audiences, RBI Names Joshua Kobza as CEO, and More 


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