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Loyalty Reads: Chipotle Launches Pride Month Campaign with New Uniform and Merchandise, IHG Hotels &

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Chipotle Launches Pride Month Campaign with New Uniform and Merchandise 

Chipotle Mexican Grill is celebrating Pride Month in June with a new employee uniform option and merchandise. The apparel options are part of the brand’s 20+ year commitment to diversity and inclusion among team members and guests. 

The brand’s first Pride Month uniform is available to all employees. The brand will give 500 of the “Love What Makes You Real” shirts to team members who message @PeopleofChipotle on Instagram. Additionally, Chipotle’s Pride Edit merchandise line is currently available to all fans. For each sale from the collection, Chipotle will donate $10 to the Trevor Project — a nonprofit focused on suicide prevention among young members of the LGBTQ+ community.  

 

IHG Hotels & Resorts Enhances Partnership with Emirates Skywards 

Improving its partnership with the Emirates and flydubai loyalty program Emirates Skywards, IHG Hotels & Resorts will launch a limited-time promotion allowing IGH One Rewards and Emirates Skywards members to earn triple Skywards Miles. Members must register for the promotion at any IHG property. 

Through the promotion, guests can earn 2 Miles per $1 USD spent on eligible charges at InterContinental® Hotels & Resorts, Kimpton® Hotels & Restaurants, Regent® Hotels & Resorts, Hualuxe™ Hotels and Resorts, Crowne Plaza®, Hotel Indigo®, EVEN™ Hotels, voco™, Holiday Inn®, Holiday Inn Express®, Holiday Inn Club Vacations®, and avid™ Hotels and Vignette™ Collection hotels. Additionally, stays at Candlewood Suites®, Staybridge Suites®, and Atwell Suites and The Venetian | The Palazzo Las Vegas will earn 1 mile per $1 USD. 
 

ALDI Launches Instacart-Powered Virtual Convenience Store 

Through its partnership with Instacart, grocery store chain ALDI launched a virtual convenience store. The new concept promises delivery as fast as 30 minutes. 

The service is called ALDI Express, and it will provide access to nearly 2,000 popular ALDI items at 2,100 locations across the U.S. The new concept follows the brand’s recent announcement that it would lower prices on 250+ items for the summer of 2023. 

 

Read More on Trends, Updates, and Industry Leaders. 



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