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Loyalty Reads: Shopify Introduces Shop Cash Rewards Program, Citi Retail Services Expands Embedded P

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Shopify Introduces Shop Cash Rewards Program 

Shopify will introduce a new rewards program on its Shop app. Called Shop Cash, the program earns members 1% back on purchases made using the Shop Pay online checkout service. 

Rewards are instantly available in members’ Shop Pay wallets within the Shop app and can be redeemed on future purchases. Customers will have the option to select the Shop Cash balance alongside their preferred payment method. 

 

Citi Retail Services Expands Embedded Payment Capabilities 

Citi Retail Services is expanding embedded payment options with its suite of Citi Pay® products. The changes follow a recent Citi® study showing that 85% of Americans expect retailers to have flexible payment options at checkout. 

To facilitate this change, Citi® launched the first Citi Pay® product — Citi Pay® Credit — which offers: 

  • Independent line of credit separate from the Citi® credit cards customers already own 

  • Promotional rate financing 

  • Real-time approval during the application process 
     

WorldHotels™ Launches Exclusive Promotion for Loyalty Program Members 

WorldHotels™ is giving loyalty program members access to exclusive rewards on their summer travel. Between May 22–Sept. 4, 2023,  WorldHotels Rewards℠ (WHR) members can earn triple points on qualified stays at participating independent properties in the WorldHotels™ portfolio. 

To access the bonus points, WHR members must register for the promotion on the WHR website or at a hotel. Additionally, members can combine the triple points with WorldHotels™’s global campaign promotion, where travelers can save 10–20% on stays over two nights between May 1–June 30, 2023. 

 

Read More on Trends, Updates, and Industry Leaders. 



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