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Loyalty360 Reads: Chipotle Offers BOGO Menu Items with Trivia Game, Kroger & Kellogg Partner to Figh


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Chipotle Launches Trivia Games for BOGO Savings 

Chipotle is leveraging its gamification capabilities to offer savvy Chipotle fans a chance to win Buy One, Get One Free savings. Chipotle IQ will be back on the Chipotle app and online for fans to enjoy more of their Chipotle favorites.  

Starting today through Thursday, August 24 at 11:59pm PT, Chipotle will offer BOGOs to fans who score a 10 out of 10 on Chipotle IQ. The game features multiple choice, true or false questions, and write-in answers about Chipotle menu items, history and more to attract trivia fans and frequent Chipotle customers to play and build greater customer engagement. 

Fans will have an unlimited number of tries to get a perfect score. The fan-favorite game is back with a fourth edition after ongoing fanfare. Last year, the 100,000 BOGO offers reserved for players who scored a perfect 10 out of 10 on the test were awarded in less than one hour after the game went live. 

Interested fast food lovers who want to test their Chipotle IQ can visit the company website: http://www.chipotleiq.com

 

Kroger & Kellogg Partner to Fight Food Scarcity 

Kellogg Company and Kroger have teamed up to tackle hunger in the communities they serve by donating $35,000 to Greater Cincinnati's Freestore Foodbank, whose vision is to create a hunger-free, healthy, and thriving community. 

"Kroger is committed to ending hunger in the communities in which it operates by improving access to fresh food for everyone," said Jenifer Moore, Corporate Affairs Manager of the Cincinnati-Dayton Division, Kroger.  "With the generosity of brands like Kellogg Company, Kroger is able to partner with Feeding America and local food banks to support hunger-relief programs that are making a difference in the neighborhoods Kroger calls home." 

In 2021, 53 million Americans utilized food banks, and the need is ubiquitous across the United States in all corners of the country. Supporting the Greater Cincinnati’s Freestore Foodbank, Kellogg Company and Kroger can support thousands of folks who rely on these services.  

"With 34 million people in America not knowing where their next meal will come from, the need to help feed and fulfill continues," said Carrie Sanders, General Manager of Portable Wholesome Snacks, Kellogg Company.  

 

GoDaddy Studio Adds AI-Powered Video Capabilities to Help Clients Quickly Create Engaging Videos 

Video editing for company websites takes up several work hours every week for brands large and small. With brands around the globe now investing in artificial intelligence, GoDaddy is trying to help small businesses stay ahead of the curve with the introduction of Instant Video to help small business owners become confident content creators. Instant Video is a new AI-powered feature within the GoDaddy Studio app that can quickly and easily meet the growing need for video-based digital marketing and social commerce, all at no additional cost.  

"Branded video marketing is key to standing out online and GoDaddy Studio's AI-powered Instant Video makes it easy for small business owners to create social media and video content quickly, without the need to be tech-savvy," said Laka Sriram, Vice President of Product Management for GoDaddy. "By using the latest technology, entrepreneurs will now be better equipped to maximize social media platforms' algorithms, which favors videos, and increase engagement to grow their business."  

GoDaddy Studio customers will also be able to choose from an array of video style options, create and post watermark-free, influencer-quality videos, which can complement social media promotion, product demos, tutorial videos, and more for small businesses. The app also uses AI to auto-generate slogans based on the video clips or images users upload. No prior design experience is required, so businesses without experience or personnel can use these available tools for a seamless video creation experience.  
 

Read More on Trends, Updates, and Industry Leaders 

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