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  • keyboard_arrow_right Loyalty360 Reads: July 13 | Maggiano's Little Teams with Make-A-Wish; Celtics Partner with Socios; a


Loyalty360 Reads: July 13 | Maggiano's Little Teams with Make-A-Wish; Celtics Partner with Socios; a




Maggiano's Little Italy Invites Guests To Help Make Life-Changing Wishes Come True
Maggiano's Little Italy announces the return of its annual Eat-A-Dish for Make-A-Wish campaign. This year, the restaurant invites Guests to help raise $500,000 from now through Aug. 11 to grant life-changing wishes for children battling critical illnesses. Maggiano's will donate $1 for every Chef-Features menu item and 50 cents for every select beverage ordered.

"Each year, our Guests and Teammates look forward to our annual Eat-A-Dish for Make-A-Wish campaign, and we are grateful to bring it back this year to help give children once-in-a-lifetime experiences, especially after such a difficult year for everyone," said Steve Provost, president of Maggiano's.
Bostin Celtics Announce Partnership with Fan Engagement Experts Socios
The Boston Celtics announced their new partnership with the leading blockchain provider for the global sports and entertainment industry, Socios.com on Wednesday via a press release, who they plan on having as the presenting partner of the Celtics’ website.

This partnership will place it at the nexus of relevant news, updates, video highlights, and information pertaining to the team, coordinating with various Socios.com international marketing activities. Socios is perhaps best known for their “Fan Tokens”, which, while not yet part of the partnership agreement, represent a novel form of fan engagement that allow fans to vote for and otherwise influence team decisions.
Penn National Gaming Set to Open Hollywood Casino York
Penn National Gaming announced that it expects to open Hollywood Casino York to the public on Thursday, August 12th, at Noon, pending final customary regulatory approvals. Located in the York Galleria Mall in Springettsbury Township, the Category 4 casino represents Penn National’s third facility in Pennsylvania, joining Hollywood Casino at Penn National Race Course in Grantville and The Meadows Racetrack & Casino in Washington. A fourth property, Hollywood Casino Morgantown, is scheduled to open later this year.

“The countdown to our grand opening begins today,” said Ruben Warren, Vice President and General Manager for Hollywood Casino York. “We’re very excited to soon welcome patrons to this beautiful new property, where they’ll be able to experience premier gaming, dining and entertainment.”
Rory McIlroy to Make Strategic Investment in Puttery With Drive Shack
Drive Shack, a leading owner and operator of golf-related leisure and entertainment businesses, announced it has signed a definitive agreement with global golf superstar Rory McIlroy and his team. Their investment partnership, Symphony Ventures, will make a strategic investment in Puttery, Drive Shack Inc.’s newest competitive socializing and entertainment golf experience.

“Puttery is an immersive, unique and one-of-a-kind entertainment golf experience – it is an exciting and logical partnership for me and my investment group,” McIlroy said. “I have been collaborating with the Drive Shack team for more than two years on Puttery and have remained engaged throughout its entire evolution. I look forward to the opening of our first Puttery venues this summer in both Dallas and Charlotte and am committed to investing in the growth and development of future Puttery venues, contributing to their success in the coming years.”


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