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Loyalty360 Reads: July 20 | Domino's Celebrates Opening of 18,000th Store; Tractor Supply Neighbor’s




Domino's to Celebrate the Opening of the Brand's 18,000th Store
Domino's Pizza, the largest pizza company in the world based on global retail sales, is celebrating the monumental grand opening of the brand's 18,000th store in the world in La Junta, Colorado.

"This is a remarkable milestone for Domino's, and I am thrilled it is happening in La Junta," said Ritch Allison, Domino's CEO. "We've grown our total global store count by more than 5,100 stores in the past five years, and we couldn't be more ecstatic to commemorate the brand's 18,000th store in the world, right here in Colorado."
Tractor Supply says Neighbor’s Club Reaches Over 21 Million Members
Tractor Supply reported financial results for its second quarter ended June 26, and says for both the second quarter and first half of the year, the Tractor Supply team delivered exceptionally strong performance as they successfully managed through challenging comparisons from the prior year.

Hal Lawton, Tractor Supply’s President and Chief Executive Officer, says the decrease in gross margin as a percent of net sales was primarily driven by higher transportation costs, the initial impact from the relaunch of the Company’s Neighbor’s Club loyalty program and product mix shift towards C.U.E.
Pressed Juicery Rebrands, Expands Products, Boosts Rewards
FastCasual.com says Pressed Juicery is now known as Pressed as the fast casual brand has done a complete rebranding that also includes an expanded menu, updated in-store aesthetics and increased membership rewards.

The maker of cold-pressed juice and plant-based products said the rebrand reflects the company's uncomplicated approach to products and its mission, according to a press release.

"While Pressed is evolving, our purpose remains the same: we want to be a partner for good — good nutrition that fuels our consumers' and community's best, most vibrant lives," Michelle Peterson, CMO, said in the release. "We're excited for new and existing fans to join us in-store to see all of these simplified and modern changes the brand is making while continuing to offer a plant-based haven that makes healthy living even more attainable."
Blue Apron Creates Pass the Love Boxes in Collaboration
In collaboration with Partnership for a Healthier America (PHA), Blue Apron is launching Pass the Love boxes, a limited-time offering to help make the ritual of home cooking more accessible. These boxes were created to support Pass the Love w/ Waffles + Mochi, a campaign designed by PHA, former First Lady and PHA Honorary Chair Michelle Obama, and Higher Ground Productions to spread the joy of food and cooking to families across the country.

Developed by Blue Apron’s culinary and nutrition experts, along with former White House Senior Nutrition Policy Advisor and Chef Sam Kass, the Blue Apron Pass the Love boxes are inspired by episodes of the popular Netflix show, Waffles + Mochi. Each box includes three, kid-friendly recipes designed to get the whole family cooking together.


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