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Episode 119 – (Interview) with Sheila Butler – Founder and CMO of Butler Marketing Group admin
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Episode 118 (Interview) with Dan Kustelski – Co-Founder of Chalkline admin
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Episode 117 (Interview) with Len Covello – CTO of Engage People admin
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Episode 116 – (Interview) with Lee-Ann Johnston – Founder of AffiliateINSIDER admin
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Episode 115 – (Interview) with John Bertino – Owner and Founder of The Agency Guide admin
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Episode 114 – (Interview) With Nick Ewen – Director of Content for The Points Guy admin
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Episode 110 – (Interview) with Zachary Slingsby – Founder of Human Factor Media admin
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Episode 108 (Interview) with John Nantz – Founder and Strategy Consultant at Redwood Advisors admin
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Episode 107 (Interview) with Bobby Gillespie Founder and Principal at Propr Design admin
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Episode 106 (Interview) With Brandon Ehrhardt – Senior Director of Partner Programs at Expedia Group admin
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Innovation
Wearing a Face Mask? That's Winning in Vegas
According to an article in Travel Pulse, Caesars Entertainment locations in Las Vegas are making it profitable to wear facemasks in their reopened hotel-casinos. The article stated that the brand introduced a promotion over the weekend where employees randomly walked the floor and gave players a $20 chip for wearing a nose and mouth covering.
The article states, "It was the company's way of saying 'thanks' for helping to slow the spread of the coronavirus. The promotion took place at all five of Caesars Entertainment properties that reopened in Vegas—Caesars Palace, Paris, Flamingo, The Linq, and Harrah's, according to the Reno Gazette Journal."
American Eagle Outfitters Launching Unsubscribed
American Eagle Outfitters has announced Unsubscribed, a new apparel and accessories retail concept. It will be introduced with one brick-and-mortar store, a space in New York's East Hampton neighborhood.
According to the Yahoo article above, "The brand plans to feature two collections each year, emphasizing quality over quantity. In addition to Unsubscribed's own private label, brands such as Veja, Boyish, Melissa Joy Manning and Indego Africa will also be found in the store. Prices start at $5 for accessories and up to $550 for dresses."
DICK'S Sporting Goods Announces the Grand Opening of Two New Concept Stores
Dick's Sporting Goods has announced two new store concepts, OVERTIME and Dick's Sporting Goods Warehouse.
According to the Dick's Sporting Goods press release, "OVERTIME by DICK'S Sporting Goods locations will offer an expansive assortment of apparel, footwear, and equipment at up to 75% off Nike, Adidas, Under Armour and other brands customers have enjoyed shopping for at DICK'S locations for many years. New markdowns will be added throughout the year, keeping inventory at these outlet centers fresh for shoppers."
Natural Grocers to Debut' Art of Burgering'
Natural Grocers has announced it will hold its first annual Art of Burgering celebration throughout July. This celebration will have better-for-you ingredients from its stores, as well as Traegor Grill giveaways, loyalty program discounts, food bank donations, weekly recipes, and grilling tips. Click the link to find the multiple ways to win a Traegor Grill.
Beginning the week of June 29, the brand will also release a new burger recipe online:
Week of June 29: Guacamole Bacon Burger
Week of July 6: Cherry Surprise Bison Burger
Week of July 13: Spicy Black Bean Burger with Chili Lime Aioli
Week of July 20: Mushroom Bacon Venison Burger
Week of July 27: Pepper-Crusted Bacon Cheeseburger
Loyalty Programs
Citi launches 'Australian-first' rewards program for bill payments
Citi has announced the launch PayAll, which, according to savings.com, is a new way to pay rent and bills in one place while earning up to one Citi Rewards point per dollar spent.
"For customers who love to earn reward points, it can be a source of frustration that you currently can't earn anything on big-ticket items like childcare, education fees, tax or rent," Citi Australia's head of cards and loans Choong Yu Lum said in the above savings.com article. "Through PayAll, we will be the first provider in the market to solve this problem and allow points earn on these categories. In today's challenging economic environment, we hope this will be a good value-add for our credit cardholders."
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In our Loyalty360 weekly roundup, we will highlight a few of our Brand Members, their fantastic work, and their dedication to customer loyalty and customer experience. These stories are just […]
