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Loyalty360 Reads: June 8 | Timberland Partners with Klarna for Flexible Pay Option, Popeyes Rebrands

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Timberland Taps Klarna for Flexible Pay Option
Timberland has announced it is partnering with Klarna to offer customers a buy now, pay later option, which will gives the option for more flexible payments.  
"We're constantly exploring innovative ways to offer our customers the best possible shopping experience," said Kate Kibler, vice president, digital, Timberland North America in the release in the above Retail Customer Experience article. "By partnering with Klarna, we're providing our online shoppers with the flexible payment options they're looking for to shop for the items they want."
Air Canada & Etihad Airways Launch Partnership
Air Canada and Etihad have announced a partnership to offer reciprocal mileage earning and redemption opportunities.
According to the above, One Mile at a Time article, a few of the points of this partnership include below, however, make sure to go to the link to see the full points of it:

  • "You can redeem Aeroplan miles on all Etihad routes, so this isn't limited to any specific regions
  • Etihad flights will be subjected to Aeroplan's Fixed Mileage Flight Reward Chart
  • There will be no carrier-imposed surcharges on Etihad redemptions
  • You can book Etihad awards directly at aeroplan.com, as well as via the contact center
  • Etihad award flights can be combined with award flights on Air Canada or other international partners for a single award"

FedEx Adds New Delivery Fees to Manage Strain from Coronavirus
FedEx has announced it will be adding surcharges to some U.S. shipments following its competitor UPS also charging more to balance costs. This surcharge will be 30 cents to all packages headed to homes and "applies to customers who send more than 40,000 packages a week if their weekly shipping volume is more than 120% of its average volume in February, a person familiar with the matter said" in the Wall Street Journal article linked above.
A FedEx spokeswoman said that the company routinely reviews pricing against the current market conditions. "As the impact of COVID-19 continues to generate a surge in residential deliveries and oversized items, the peak surcharges will help us manage the demand while maintaining strong levels of service for our customers," the spokeswoman said in the above Wall Street Journal article.
Popeyes Refreshes Brand Identity, Pilots Store Redesign
Popeyes has announced a renewed brand identity with a new logo, iconography, and color palette.
According to the above article in Marketing Dive, "The new logo has been updated with a more contemporary typeface designed to heighten the brand's image with consumers. The upgraded visual identity will be included throughout the QSR's food packaging, employee uniforms, and merchandise. Popeyes has also revamped the interior and exterior designs of its restaurants and is piloting the new look at a location in Marrero, Louisiana. The fast-food company is also expanding internationally and just opened a store in the new design in Shanghai."
Dunkin's Sales Increase, Shift from Breakfast Daypart
Dunkin' Donuts has announced its sales have increased 10 percent in the past month and that 93 percent of its stores have reopened.
"We are monitoring the COVID-19 situations in each state and locality and are judiciously working towards reopening restaurant dining areas where and when appropriate, with safety precautions in place and in accordance with applicable governmental regulations and guidance," the company said in a filing in the above QSR Magazine article. "During this process, we are continuing to act with the safety of our guests, franchisees, and their crew members as our top priority."

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