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Loyalty360 Reads: May 6 | Casey’s Offers Hometown Concert From Lee Brice; Athletes Takes Center Stag




Casey’s Announces Sweepstakes to Win a Hometown Concert From Country Artist Lee Brice
This summer, Casey’s is putting the ‘free’ in freedom with great reasons to shop at Casey’s all summer long, including the chance to bring a live concert from Academy of Country Music multiple award-winning artist Lee Brice to their hometown.

“I’m excited to team up with Casey’s to bring one lucky fan and their local community a free concert,” said Lee Brice. “Summer is the best time for family, friends, delicious pizza, cold drinks and most of all, live music. I cannot wait to bring a ‘Parking Lot Party’ to someone’s hometown.”

Casey’s will be ready to bring that concert experience to one lucky guest’s hometown safely – in-person, streaming or otherwise – it will be a great show with Lee Brice.
Athletes Takes Center Stage in P&G’s Olympic Games Tokyo 2020 Campaign
Procter & Gamble launched its Olympic Games Tokyo 2020 campaign inspired by the many Olympic and Paralympic athletes who are not only achieving athletic greatness, but are also stepping up to take action for good, making a positive difference in their communities. These athletes are the focus in the latest chapter of the company’s worldwide “Lead with Love” consumer campaign, which unites P&G’s longstanding Citizenship efforts of Community Impact, Equality & Inclusion, and Environmental Sustainability. P&G believes the Olympic Games have tremendous power to unite the world through sport; in Tokyo, and in partnership with the International Olympic Committee, P&G is celebrating athletes and their inspiring acts of good.

Launched today, the short film “Love Leads to Good” celebrates the important role all parents have in raising their children to be good. It is in those quiet moments of teaching over a lifetime that develop a child into a champion – as an athlete – and as a human being. This film depicts how the choice to take action to be a good person reflects the lessons we’ve been taught by those who love us. Often these lessons lead to the moments that shine brightest – even on the Olympic stage: displays of respect and good sportsmanship, extending kindness to our rivals, and perseverance in the face of adversity.
Alaska Airlines Partners with Boxed Water to Reduce Plastic Waste
Boxed Water Is Better – the most renewable packaged water alternative to plastic bottles– is teaming up with Alaska Airlines to offer less impactful packaged water to passengers as a part of their joint mission to address the ongoing plastic pollution problem. Starting this month, Alaska Airlines will begin to replace single-use plastic bottles in First Class with Boxed Water's 92% plant-based cartons, effectively removing 7.2 million plastic bottles a year – equivalent to approximately 98,000 lbs of plastic.

"We are proud to partner with Alaska Airlines to decrease impact of the travel industry on the environment," said Daryn Kuipers, CEO and cofounder of Boxed Water. "Recycling efforts are essential, but they are not enough. People are starting to travel again, and we're thrilled to offer Alaska flyers a less impactful alternative to plastic bottles."
Luxury Card Announces Partnership with YachtLife
Luxury Card has announced a partnership with YachtLife, a yacht brokerage with luxury charters at the world’s most popular destinations, from the Mediterranean and New England to Cuba and Mexico. With this partnership, Luxury Card members can now enjoy exclusive discounts on single- and multi-day charters.

“As many Cardmembers consider summer vacation plans, YachtLife presents an exclusive and personalized option,” says Marina Kissam, Vice President of Customer Experience at Luxury Card. “Booking through Luxury Card Concierge® makes it easier than ever to get on the water.”


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