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Loyalty360 Reads: October 14: The Fresh Market Celebrates 1 Million Loyalty Members, 1-800-FLOWERS.C



The Fresh Market Loyalty Program Surpasses 1 Million Members

The Fresh Market’s loyalty program has surpassed one million members in less than one year. The Ultimate Loyalty Experience launched in March 2022 and this week marked the milestone of reaching its one millionth member in less than seven months.

The company tailored the Ultimate Loyalty Experience to meet the needs of its guests and includes a free piece of birthday cake during the member’s birthday month, frequent shopper clubs, and more ways to surprise and delight its members. The Fresh Market is also planning a fundraiser involving its Ultimate Loyalty Members entitled "Members Helping Members" in partnership with Feeding America.

1-800-FLOWERS.COM Partners with Feeding America

1-800-FLOWERS.COM recently launched a holiday campaign to benefit Feeding America. For each gift purchased from the company’s Season of Giving holiday collection, the brand will donate 20% of net proceeds to Feeding America. Customers can also make monetary donations to support the initiative. 

Customers can save while giving back to Feeding America by becoming a member of the Celebrations Passport loyalty program. In addition to enjoying free standard shipping and no service charge, members can earn points with each dollar spent, unlocking perks and benefits that grow as they shop across the 1-800-FLOWERS.COM, Inc. family of brands.

Crumbl Cookies and Spirit Halloween Partner for Iconic Costume Release

Spirit Halloween is partnering with Crumbl Cookies to expand its foodie-inspired fashion with two new costumes inspired by the cookie brand. The two adult costumes feature the Crumbl frosted cookie and the brand’s cookie box.

"Spirit Halloween is famous for our creative collaborations, so teaming up with the fastest growing cookie brand in the country is a great way to celebrate the season," shared Kym Sarkos, Executive Vice President at Spirit Halloween.


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