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Loyalty360 Reads: September 1: Wawa Rewards Member Fuel Discount, Dutch Bros Launches Loyalty Progra


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Wawa Relaunches Mobile Fuel Discount
Wawa recently announced the relaunch of its Mobile App Fuel Discount for Wawa Rewards members. Wawa Rewards members who use the Wawa app on their phone to activate a fuel pump and pay at any Wawa fuel store will receive a discount of $0.15 per gallon every time they fuel up.

The fuel discount is available to anyone who downloads the free Wawa app and joins Wawa Rewards.  Customers who already have the Wawa app can simply open the app and make sure a credit card is in the fuel/mobile order wallet and use it to receive the discount at their local Wawa fuel store.

Dutch Bros Launches New Loyalty Rewards Program
Dutch Bros recently launched a new loyalty rewards program, Dutch Rewards. The new program, which replaced a previous punch-card system, gained 1.4 million members in its first month.

Built on the Paytronix platform, the Dutch Bros app uses a points-based system in which customers earn rewards, win contests, and receive the one-of-a-kind, personal, Dutch Bros experience in a digital format. Paytronix uses data-driven insights, AI to IA(SM) technology, and comprehensive campaign tactics and capabilities to drive incentives and gain transactions, bringing a new digital layer to the Dutch Bros experience.

Shell Expands Fuel Rewards to Uber, Ways and Sonesta
Shell is pleased to announce it has added new, major brands to its award-winning Fuel Rewards program, directly benefiting travelers and those who get travelers to their destinations. Recently added brands to the Fuel Rewards program include Sonesta, Uber and Way.com.

Sonesta Travel Pass members and Way customers who sign up for the Fuel Rewards program will receive a one-time additional discount on their first fill-up at participating Shell locations. Way customers can also use the app for insurance, airport parking, hourly parking, monthly parking, city parking and more. Uber drivers who become Fuel Rewards members can now take advantage of additional savings. 

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