Search Results for: event

[ad_1] DoorDash and Wing Launch Debuting Drone Delivery in U.S.  DoorDash and Wing recently introduced drone deliveries in Christiansburg, Virginia, where select customers with an eligible address could choose to have a 30-minute or less drone delivery for their online Wendy’s menu items when they placed their orders through the DoorDash app. The fast food restaurant chain is the pilot’s first partner in the United States. In 2022, DoorDash and Wing piloted a drone delivery platform in Australia that now has more than 60 merchants participating in the program across three locations in Queensland.   “We are excited to expand our […]

[ad_1] Wyndham Hotels & Resorts Reaches Major Milestone in its Women Own the RoomSM Initiative  Wyndham Hotels & Resorts announced that its Women Own the RoomSM endeavor has hit a major milestone. The Parsippany, New Jersey-based hotel chain has surpassed 15 hotel openings and signed more than 50 hotels since it first launched the initiative just over two years ago. Its network of female hotel owners has grown to more than 550 and has broken down the barriers faced by women in terms of hotel ownership. According to the U.S. Bureau of Labor Statistics and the Castell Project, women comprise […]

[ad_1] Jersey Mike’s Redesigns Website To Enhance Customer Experience   Jersey Mike’s Subs has redesigned its website to heighten the digital experience for its patrons and streamline the submarine sandwich chain’s order flow. The website remodel aligns more closely with the aesthetic and usability of Jersey Mike’s popular mobile application. The website echoes a beach-inspired theme that resonates with the brand’s identity.  “We shape our digital decisions around real-world experience in our stores and how our crews interact with our customers when they order their favorite sub sandwich,” said Rich Hope, Chief Marketing Officer, Jersey Mike’s Franchise Systems, Inc. “Whether joining […]

[ad_1] As brands seek to create more ways for customers and loyalty program members to connect with them and deepen the relationship, leveraging the power a mobile experience can bring is a clear path for most. Yet, the road to increased digital engagement is not without possible potholes, roadblocks, and wrong turns. Without fully understanding the customer loyalty goals a mobile app supports or defining the purpose this type of digital engagement is designed to meet, the process could stall. Worse, it could launch and deliver a sub-par experience for users, alienating customers and members through a confusing interface, magnified […]

[ad_1] The Home Depot announced it has become an official corporate partner of the National Collegiate Athletics Association (NCAA) just as March Madness gets underway on March 19, 2024. The three-year partnership will grant The Home Depot rights across 90 women’s and men’s basketball championship tournaments. On Selection Sunday, The Home Depot launched a “How to March Madness” campaign featuring basketball legend Shaquille O’Neal. The campaign features step-by-step videos and project guides from the “Tool Shaq” to help DIYers with their spring projects.  “The Home Depot’s customers are also big sports fans, and March Madness is one of the most […]

[ad_1] Brands building the best relationships with their customers and loyalty program members are those that proactively seek to learn how customers and members feel, their perspectives of the brand, what their expectations are, and if there are any pain points in the brand-customer/member relationship. This goes for brands newly entering the customer loyalty landscape with first program launches as well as those that are rolling out loyalty program design changes or scaling back options previously available without fully understanding customers’ expectations or sentiments — which can result in disaster, no matter the intention.   Of course, new program launches or […]

[ad_1] American workwear brand Carhartt is pivoting further into sustainable practice and corporate responsibility by partnering with the branded resale company Trove. The partnership expands Carhartt’s Reworked program, inviting customers to mail in gently used Carhartt clothing so they don’t end up in landfills, reducing clothing waste. The Carhartt program reworks previously worn clothing with slight imperfections and ensures people who can use the workwear receive items. The initiative aligns with the brand’s environmental goals and encourages Carhartt’s clothing wearers to do their part in fostering a more sustainable planet.  The Carhartt Reworked program is currently accepting mail-in trade-in items, […]

[ad_1] As the beginning of the new year slips into the rearview, it’s clear that the 2024 customer loyalty landscape will deliver plenty of challenges for brands. In addition to navigating a shifting economic climate and pivoting to meet the expectations of an increasingly demanding customer base, brands must determine what new technologies to leverage in support of their customer loyalty efforts. They must prioritize what functionalities and benefits can be added to their programs in order to differentiate their offering and stand out in a noisy environment competing for consumer attention and affinity.    Marketers might be working with budget […]

[ad_1] In this second installment, Loyalty360’s supplier members and loyalty strategy experts continue to discuss the technologies and strategies playing a key role in the future of customer loyalty, how AI — leveraged correctly — enhances personalization, and why adaptable programs are vital for success.  If you missed part one of Next Generation Customer Loyalty: Experts Discuss Options, Trends, and Technologies, you can read it here.    Chatbots, Virtual Assistants, and the Human Touch  With the rise of chatbots and virtual assistants being employed by many brands, the question of how AI technologies can be utilized to improve customer interactions […]

[ad_1] Southwest Airlines® has reclaimed its position as Luck Reunion’s official airline. Southwest officially joined Luck Reunion, a recurring musical festival held just outside Austin, TX, on the grounds of Willie Nelson’s Luck Ranch, in 2017.   Each year, Southwest enhances the experience for artists and attendees by highlighting an important cause and offering a chance for free prizes. This year’s event has been branded “Repurpose with Purpose,” a global sustainability endeavor that has resulted in over a million pounds of leather being recycled from airline seats into new products. Through coordinated efforts between Southwest and its partner, Wearsos, a few […]