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[ad_1] The iconic Empire State Building has partnered with loyalty platform Uptop to introduce an NFT-boosted Ambassador Program for its most devoted fans. The program launched on February 13 and is set to revolutionize the Observatory Experience for its visitors, which includes hosted guests and loyal fans in The Big Apple. The Observatory recently underwent a $165 million renovation to enhance its visitors’ experiences. New features of the Observatory Experience include a dedicated guest entrance, an interactive nine-gallery museum, and an unprecedented glass elevator, which escorts guests from the 86th-floor observation deck to its renovated observation deck on the 102nd […]

[ad_1] Fans of the colorful Easter chick and bunny confection PEEPS® are in for a real treat. PEEPS® Brand has partnered with Home2 Suites by Hilton Easton to create a delectable guest stay in Easton, Pennsylvania. The PEEPS® Sweet Suite is designed to provide guests with a delightfully immersive experience, with the suite decked out in pink, blue, and yellow pillows, plushies, blankets, slippers, and more. Sweet Suite guests can snack on classic PEEPS® Marshmallow candies, and fans of all ages can enjoy a “sweet” stay.  With PEEPS®’ headquarters located in nearby Bethlehem, guests can take advantage of a ‘V.I.PEEP’ […]

[ad_1] A Meaningful Rewards Program Launched by the American Red Cross  The American Red Cross recently reported a severe blood shortage, followed by the launch of its new Blood Donor Rewards program. The vital charitable organization providing lifesaving blood, platelets, and plasma seeks to encourage donations while offering thanks in the form of perks.   The points-based program allows rewards participants to earn at least 100 points each time they donate blood, up to six times during a 365-day period. The American Red Cross has developed a formula to help determine the total amount of points earned during an individual’s donation:  […]

[ad_1] $1M Donated by Dunkin’ Joy in Childhood Foundation®  To help combat food insecurity, the Dunkin’ Joy in Childhood Foundation has donated $1M through grants to organizations and programs serving children and families in need. Partner organizations include Feeding America®, among others. Dunkin’® reports that post-pandemic food costs have contributed to increased food insecurity, noting that as recently as 2022, one in five children were affected.  “Every day, we receive requests from hunger relief organizations nationwide because of their growing needs. We are happy to be able to answer the call and provide grant funding for these crucial programs that […]

[ad_1] This year's call for entries is open until March 28, 2024, with finalists and winners recognized at Loyalty360's Loyalty Expo in Orlando, FL, June 4-6, 2024.   CINCINNATI, Jan. 25, 2024 /PRNewswire-PRWeb/ — Loyalty360, the association for customer loyalty, has announced the call for entries for the Loyalty360 Awards is officially open. With an emphasis on objectivity, the Loyalty360 Awards recognize brands of any industry that build lasting and profitable relationships with customers. Any brand with a customer loyalty strategy, initiative, or program is eligible to enter. The call for entries runs until March 28, 2024. All submissions must be through Loyalty360's online entry portal.   Submission guidelines include: […]

[ad_1] Terminal B at LaGuardia Airport Hosts the Chase Sapphire Lounge  The Chase Sapphire Lounge by The Club opened at New York’s LaGuardia Airport in mid-January and can be found on the fourth floor in Terminal B. The two-floor lounge includes designer furniture and artwork, as well as dedicated wellness rooms, game rooms, a children’s playroom, nursing facilities, and more. One of the goals of the lounge is to help travelers leave the airport experience behind and immerse themselves in more of a retreat atmosphere.  “Chase Sapphire Reserve cardmembers are travelers by nature, and New York City is continuously topping […]

[ad_1] In today’s commercial landscape, fostering customer loyalty requires more than discounts and rewards. Brands must also deliver personalized experiences to engage and delight customers along their journey. Xoxoday empowers brands to meet this challenge with software solutions that promote loyalty by enhancing the customer experience. Loyalty360 spoke with Xoxoday Co-Founder Manoj Agarwal about how experiences affect customer loyalty, the importance of personalization, and creating customer-centric loyalty experiences. Can you tell us a little bit about yourself, your current role with Xoxoday, and your background? I began my career as a programmer and software engineer at tech companies, where I […]

[ad_1] Retailers Join DoorDash and Help Shoppers Keep Fitness Resolutions  DoorDash is welcoming the following new retail partners to its Marketplace: Camping World, Golf Galaxy, JD Sports and Finish Line, and The Vitamin Shoppe. The new partnerships will help keep DoorDash customers committed to their health and wellness goals for 2024. DoorDash counts 100K+ non-restaurant stores in its Marketplace and Drive platforms, where shoppers can pick from products ranging from makeup to essentials for the home and more.  “As consumers look to kickstart their fitness and wellness goals, DoorDash is their one-stop shop this new year. Whether they’re on the […]

[ad_1] Small Business Mentorship Offered by Leveraging AI  Seeking to support small businesses worldwide, Mastercard is developing a new initiative that will include a mentorship component by leveraging artificial intelligence (AI). Mastercard Small Business AI was designed in partnership with Create Labs, an AI services company working to help underserved communities gain access to technologies. The AI tool will offer customized assistance to small business owners.   “We are working closely with small business owners at all stages of development and seeing the myriad of challenges they face and the critical importance of mentorship to their success. Mastercard Small Business AI […]

[ad_1] California-based electronic vehicle manufacturer Fisker Inc. is giving its Loyalty Program members a better experience, offering lifetime benefits, giveaways, and perks that include charging credit, extended warranty, early access to new features, and more. Customers are automatically enrolled into the program and can earn points through referrals, visiting a Fisker Lounge, and arranging a test drive. Points can be redeemed for digital and physical rewards.  “I’m excited to give our loyal members the opportunity to elevate their ownership experience,” says Henrik Fisker, Chairman and CEO. “We are constantly looking to improve our Loyalty Program in ways that respond to […]