IHOP has announced its kick-off to the brand's first-ever "Month of Giving," which will culminate with the return of National Pancake Day on Tuesday, March 1, at participating restaurants nationwide. IHOP is making it the sweetest year yet by welcoming guests back to dining rooms on March 1, 2022, from 7 a.m. to 4 p.m. with a free Short Stack of Buttermilk pancakes and helping change kids' health by funding critical life-saving treatments and healthcare services at local children's hospitals.
This year, guests do not have to wait until National Pancake Day to show their support. Through March 1, IHOP will begin a "Month of Giving" to accept guests’ donations for Children’s Miracle Network Hospitals® and other local charities, including Shriners Hospitals for Children and the Leukemia and Lymphoma Society.
“For the past 16 years, IHOP has celebrated its own national holiday, National Pancake Day, a one-day, in-restaurant event where guests enjoy a free Short Stack together under IHOP's blue roof,” said Kieran Donahue, Chief Marketing Officer, IHOP. “We know that our restaurants are an integral part of the communities that we serve, and for more than 63 years, we’ve prided ourselves on giving back to where our guests live, work, and play. Our Month of Giving event has an important purpose as every dollar raised during IHOP’s National Pancake Day campaign stays local and supports the nearest children’s hospital associated with the charity partners.”
Since the first National Pancake Day, IHOP guests have raised over $30 million for various children’s hospitals throughout the country. In 2022, guests are encouraged to donate in restaurants on-check by rounding up to the nearest dollar (with the change going to the charity), through purchasing wall tags in restaurants for a $1 donation, or by adding a donation while ordering online via ihop.com. There is also the option to directly donate to each charity by visiting www.ihop.com/en/national-pancake-day.
“Now more than ever, children's hospitals need their community's support, so that kids continue to receive the best possible care,” said Teri Nestel, president and CEO of Children’s Miracle Network Hospitals. “IHOP’s National Pancake Day is a fun way to do just that – it brings us together to support kids and families, while enjoying a stack of delicious pancakes. These pancakes with a purpose give member hospitals hope and promise that we'll each do our part in keeping children safe and spirits unbroken. When we change kids’ health, we change the future – for all of us.”
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