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Loyalty Reads: Kampgrounds of America Provides Roadside Program for RVers, Fresh Del Monte Named One

April 19, 2023 6

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Kampgrounds of America Provides Roadside Program for RVers 

Kampgrounds of America (KOA) launched its RV RoadHelp program, offering roadside assistance to RV travelers. Partnering with Drive America®, the new program delivers curated, expert service on roadside rescue and repair. 

RV RoadHelp also combines services from other providers like Custom Glass Solutions and Tire Rescue to ensure RV travelers keep moving. KOA’s new service will cost $124.95 annually. 


Fresh Del Monte Named One of America’s Most Trusted Companies 

For the second consecutive year, Fresh Del Monte has been named one of Newsweek’s Most Trustworthy Companies in America. The list surveys approximately 25,000 U.S. residents on brands they know on three trust touchpoints: consumer, investor, and employee trust. 

Fresh Del Monte, a producer, distributor, and marketer of fresh and fresh-cut fruit and vegetables — has further committed to its mission of trust and transparency by investing in technology like blockchain-driven food safety and traceability technology and AI. The technology integration is designed to help the brand meet evolving customer and consumer expectations. 


Roy Rogers Restaurants Celebrates 55th Anniversary with Expansion Plans  

Roy Rogers Restaurants will celebrate its 55th anniversary with plans to launch more franchise locations, leaning into customer loyalty. Following last year’s launch of a new loyalty program, the quick-service restaurant chain is seeing increased online sales through the Roy’s Rewards mobile app. 

Roy Rogers Restaurants recently opened the first of 10 new locations in the Greater Cincinnati region, featuring the best opening sales numbers the brand has seen to date. The chain is excited to repeat that success with the other locations. 


Read More on Trends, Updates, and Industry Leaders. 

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