Nevra Onursal Karaagac, CMO at Hitit, said: "The conditions brought about by the pandemic have pushed airline companies to boost their technological capability. The impact of these conditions necessitated a new world order in the airline industry, increasing the importance of quality aviation software.”
El Pollo Loco New Product Launch Social Media Success El Pollo Loco launched a successful social media campaign to announce its LTO Shredded Beef Birria. One of the main platforms El Pollo targeted was TikTok, tapping multiple influencers to reach a wide audience. The campaign received more than 21 million social media impressions and spawned thousands of pieces of organic, user-generated content by customers.
Said CEO Larry Roberts, “Not only did we increase our marketing spend on social media, we created new, unique content across the major social media platforms, enabling us to send targeted messages to various user groups, particularly to our younger consumers.”
The brand said it is continuing to invest in loyalty, delivery, and digital marketing platforms to improve user experience.
According to Wawa, the program has been very successful thus far, with more than a quarter-million Rewards members already having taken advantage of this discount. In addition, Wawa Rewards members earn rewards for everyday purchases on Wawa offerings. Throughout the year, Wawa also gives out surprise bonus rewards including fuel discounts, to Wawa Rewards members.
Taco John’s Launches New Loyalty Program Taco John’s recently launched a new customer loyalty program. Loyalty members on the Taco John’s App will now benefit from an all-new points-based program, aptly named […]