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Loyalty360 Reads: May 21 | Cowboy Chicken Unveils Mobile App; Noodles & Company Launches Rewards Mem




Cowboy Chicken Unveils Upgraded Mobile App
QSRmagazine.com reports Cowboy Chicken is introducing a new version of its mobile app. Since the launch of the wood-fired rotisserie chicken restaurant’s first app in March 2017, Cowboy Chicken has continued updating its mobile technology to offer a convenient, user-friendly and personalized experience for guests.

This Cowboy Chicken app rollout includes design updates, a new loyalty program with four tiers, favorite location support and receipt scanning, among many other new features.

“When we designed the new Cowboy Chicken app, we wanted our guests to be able to earn better rewards with the dollars they spend,” says Sean Kennedy, president and CEO of Cowboy Chicken. “As our app users reach new loyalty status levels, they unlock more and more exclusive rewards such as a $5 reward on the second visit at the Cowboy level, a free bottle of hot sauce when reaching 500 points at the Sheriff level and a free turkey and $5 at 2000 points for Cattle Barons.”
Noodles & Company Launches Tortelloni with Exclusive Rewards Member Access
Noodles & Company announced that it has launched three new tortelloni dishes in restaurants nationwide. Tortelloni – a stuffed pasta with a shape similar to tortellini but larger to bring forward even more flavor – is the first stuffed pasta option to be featured on Noodles' menu. These new, most requested menu items will be exclusive to Rewards members starting now through June 1, 2021.

Noodles & Company continues to expand its member-exclusive benefits through its Rewards program, offering one of the most enticing programs in the industry. Anyone can sign up between now and June 1 to get first dibs to try the delicious new tortelloni dishes through the Noodles' Rewards program.
Target Sales Jump 23% as Exclusive Brands, Curbside Pickup Draw in Shoppers
CNBC.com reports that Target said Wednesday fiscal first-quarter sales rose 23%, as investments it made in exclusive brands and services like curbside pickup strengthened customer loyalty and kept them coming back.
The retailer also said it is benefiting from rising vaccination rates, a reopening economy and busier social calendars: Customers gravitated to new merchandise, especially clothes. Some returned to browsing again inside of stores.
Cascade Dishes on a Dirty Little Secret in Larger Commitment to Sustainability
Cascade partnered with actor Sterling K. Brown to launch the second installment of its “Do It Every Night” initiative, revealing a dirty little secret: running your dishwasher every night uses less water and energy than washing dishes by hand.

In-home water and energy usage increased exponentially at the height of the pandemic, with the average U.S. home using nearly 21 percent more water per day, according to Phyn. Energy use has also spiked, according to the National Bureau of Economic Research, with Americans spending an additional $6 billion dollars on at-home power consumption. The good news? We can all help reduce water and energy consumption by making small changes to our daily habits, including the way we wash our dishes.
Bank of America Increases US Minimum Hourly Wage to $25 by 2025
Bank of America announced it will raise its U.S. minimum hourly wage to $25 by 2025. In March last year, the company raised its U.S. minimum wage to $20 per hour.

In addition, Bank of America announced that all its U.S. vendors are now required to pay their employees dedicated to the bank, at or above $15 per hour. Today, over 99% of the company’s more than 2,000 U.S. vendor firms and 43,000 vendor employees are at or above the $15 per hour rate, as a result of the implementation of this policy.


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