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Loyalty360 Reads: Petra Advantage Rewards Program Launched, Keurig Dr Pepper Offers Redemption at PO



Petra Automotive Products Plans To Support Dealerships with Rewards Program 

To help dealerships across the U.S. improve retention for Sales and Service, Texas-based Petra Automotive Products has launched its Petra Advantage Rewards Program. The rewards and recognition program is accessed through the Advantage app and allows dealerships to leverage Petra’s white-label option to develop their own messages as to why customers should buy from them. Dealerships are also provided with dealer-branded marketing materials, and program members will find earned points downloaded into the app.   

“We want to partner with our dealerships and distributors to bring them the most success possible and have recognized an increased need for a strong, branded retention tool to keep car buyers coming back,” says Arnold Gacita, Founder and CEO of Petra Automotive Products. “Our new Petra Advantage Program is a simple way we can help dealers create a strong ‘Buy Here’ message while rewarding returning customers with points and loyalty programs.”  

The app allows dealerships to communicate with customers, send messages about services, offer coupons, and even wish program members a happy birthday. The more a customer engages with the dealership, the more points are earned. Points can be redeemed for vehicle servicing, trade-in specials, and more.  

Dealerships interested in the rewards program are invited to contact the company:


Spring Sip Campaign Delivers Deal from Keurig Dr Pepper 

Keurig Dr Pepper plans to reward coffee lovers purchasing Green Mountain Coffee Roasters, McCafé, and The Original Donut Shop products. The coffee and beverage company has launched its “Spring Sip” promotion, and coffee drinkers who buy two participating products as well as a Keurig product at the same time will enjoy $10 off the total transaction. The promotion allows customers to skip the receipt for purchase validation. Instead, customers can scan their BARCODE BUCK$® secure digital barcode at the point of sale, and the discount will be applied.  

Participating retailers recognizing BARCODE BUCK$® include Walmart and Kroger. The promotion runs until May 31, 2024, while supplies last. Mar-Tech company TPG Rewards manages BARCODE BUCK$®. Twelve SKUs are included in the “Spring Sip” campaign at retailers across the U.S. and on select eCommerce sites.  

Start your day in a sunny way: https://springsip.com/#pr  


Infobip’s AI Hub and Advanced AI Assistant Leverage Microsoft’s Azure OpenAI 

Communications Platform as a Service (CPaaS) provider Infobip now integrates GenAI solutions via Microsoft’s Azure OpenAI technology, providing businesses with tailored solutions to assist them in reaching growth goals. With Azure OpenAI and Microsoft Cloud, businesses are better able to deliver an elevated customer experience.    

“Integrating Microsoft’s Azure OpenAI solutions into Infobip’s conversational, engagement, and commerce solutions helps businesses access innovative tools, create seamless two-way experiences, and boost engagement and sales while improving efficiencies,” says Veselin Vukovic, VP of Strategic Partnerships at Infobip. 

Infobip’s AI Hub and Advanced AI Assistant are currently leveraging the Microsoft offerings. Marketing, sales, and support teams can benefit from the full conversational journeys possible with the technology without requiring coding expertise. Infobip’s AI Hub combines analytics, AI, and GenAI in its platform, resulting in more robust SaaS tools for its customers.   

All Infobip products can be found at: https://www.infobip.com/products  


Read More on Trends, Updates, and Industry Leaders   


Original Article Links:  

Petra Automotive Launches Petra Advantage, Increasing Sales and Service Retention with Reward Campaigns 

Green Mountain Coffee Roasters® Offers Free Product Reward Without The Need for a Receipt 

Infobip Moving Into the Year of AI Adoption 


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