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Loyalty360 Reads: September 15: KFC Rewards Arcade, Caribou Coffee’s Loyalty Re-Launch, and More



Antavo Powers New KFC Loyalty Rewards Arcade
KFC recently launched the KFC Rewards Arcade,the latest loyalty program that gives fans the chance to win instantly. The program is powered by Antavo’s Enterprise Loyalty Cloud for a personalized, gamified and immersive loyalty experience.  

The new Rewards Arcade has replaced KFC’s stamp-based collection program, allowing people to win instantly and more often. Tthe Arcade focuses on generosity, surprise and recognition, providing a uniquely different loyalty proposition from their previous program. 

Caribou Coffee Launches New App and Loyalty Program
Caribou Coffee recently refreshed its loyalty program and introduced the new Caribou Coffee App. The new app gives guests more control over their ordering experience, such as saving customized drinks and frequently visited stores. Caribou Perks loyalty members will be able to share rewards with friends and check in to earn points at each visit.

For the first time, Caribou Perks loyalty members will earn points online and be able to redeem those points for discounts on online orders and free shipping. The new app gives guests various options to order and pick up including paying ahead through the app to earn points for in-store, drive-thru or curbside pickup.

Meijer Expands Beach Cleanup Events
Meijer is sponsoring two Adopt-a-Beach cleanup events in partnership with the International Coastal Cleanup, and is encouraging public participation to help clean local beaches and keep plastic out of the Great Lakes.

"We're lucky to live in the beautiful Great Lakes, which is synonymous with summertime visits to the beach," said Erik Petrovskis, Director of Environmental Compliance and Sustainability at Meijer. "But with that use comes the responsibility to protect them. We're proud to be hands-on in the cleaning of our beaches and encourage the public to join other volunteers from around the world that day at similar cleanup events."


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