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Loyalty360 Reads: September 22: Target’s Partnership with FAO Schwarz, Bikky Customer Data Platform,



Target Announces Exclusive Agreement with FAO Schwarz
Target announced an exclusive multiyear agreement with FAO Schwarz to enhance Target's current toy assortment. In time for the holidays, FAO Schwarz toys will be available exclusively at Target stores, Target.com and FAO Schwarz stores.

All Target store toy departments and Target.com will feature dedicated space for FAO Schwarz, with toy demonstrations planned throughout the holiday season featuring over 120 toys and a special collection celebrating the 160th anniversary of the toy company.

Customer Data Platform Bikky Announced $5.25M Seed Round
Bikky, a customer data platform that empowers multi-unit restaurants to access, analyze, and act on their customer data, announced its $5.25 Million Seed Round. Bikky gives operators and franchisees insight into their customers, ongoing behavior, and impact on the business. This helps restaurants make more informed, data-driven decisions that increase customer retention, frequency, and lifetime value. 

Bikky combines customer data from point of sale, payments, online ordering, loyalty, and reservation systems to give restaurants a comprehensive understanding of the revenue moving through their business. With this data, restaurants can increase revenue by optimizing menu items, refining customer service, using targeted promotions, and automating email campaigns. 

Spacee Launches Touch Technology Customer Experience
Spacee computer vision and AI solutions recently launched HoverTouch Wall, a new offering aimed to deliver engaging interactive content to customers. The new technology transforms existing surfaces into communicative and interactive digitally enabled “screens” that can engage, educate, market and entertain without physically changing that surface.

The immersive spatial experiences enables users to engage with the surface to learn more about promotions, services and specific product highlights. The bridge from the physical and digital worlds can be built on any spare wall to enhance the user experience or customer journey.


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