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Loyalty360 Reads: Shipt & Roblox Back to School Digital Gaming Experience, Snooze upgrades their loy



Shipt & Roblox Back to School Digital Gaming Experience 

The delivery service, Shipt, is teaming up with Voldex to bring a nostalgic gaming experience to Roblox’s Driving Empire. Children and their parents will be able to shop for virtual school supplies on the platform’s racing game just in time for the back-to-school shopping season.  

“There is something so nostalgic about shopping for a new school year in stores,” said Shipt Chief Marketing Officer Alia Kemet. “Through this partnership, our hope is to bring the fun and connection back to a now busy shopping season.”  

Starting July 21, Roblox players can play the Back-to-School experience. With more than a million daily visits, Roblox’s Driving Empire is a huge platform for people of all ages who enjoy racing simulation video games.  


Snooze upgrades their “Bennyfits” with new loyalty program rewards  

Snooze, a popular breakfast chain, has upgraded its MySnooze Bennyfits program with new experiences and tier offers. Some of these upgrades include seat selection to avoid long waits, whole order discounts and free entrees.  

“Since rolling out the program last year, we’ve been listening to our guests’ feedback and how we can make the program even better,” said Andrew Jaffe, Snooze’s chief marketing officer. “We’re excited to offer even more compelling perks and experiences.” 

Snooze, founded in 2006, has more than 60 locations throughout Arizona, California, Colorado, Georgia, Kansas, Missouri, Nevada, North Carolina, Tennessee and Texas. 


Purina Cat Chow & Mandy Moore team up for customer pet appreciation  

Purina Cat Chow is celebrating 60 years in the pet food industry by asking pet owners to share their personal stories about the unique relationships they have with their feline friends. Cat Chow will select the top stories and compile them into the 60 years, 60 stories: Celebrating the Extraordinary Impact of Cats book. The book will also feature a foreword by Mandy Moore about the life-changing impact her cats have made.   

“Ever since I was little, cats have always held a special place in my heart," said Moore. "I'm honored to partner with Cat Chow again to celebrate the incredible connections we share with our cats and the way their presence and natural nurturing qualities make our lives better." 

Cat lovers are invited to visit www.catchow.com/60Years between now and August 13, 2023. One Grand Prize storyteller whose story most embodies the meaningful way cats make life better will also receive a $10,000 cash prize. The book will be available for pre-sale on October 31, 2023.  


Read More on Trends, Updates, and Industry Leaders. 


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