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Loyalty360 Member Weekly Roundup | News and Updates on Loyalty360 Brands – June 12, 2020

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[ad_1] In our Loyalty360 weekly roundup, we will highlight a few of our Brand Members, their fantastic work, and their dedication to customer loyalty and customer experience. These stories are just a quick snapshot of what these brands have accomplished, as their companies, programs, and strategies represent some of the best the customer loyalty industry has achieved. See below for this week’s Loyalty360 member weekly roundup, including highlights from Best Western Hotels & Resorts, IHG, and Adidas.   Best Western Hotels & Resorts Helps Travelers Hit the Road This Summer with New Rewards Promotions For guests in search of a […]

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Loyalty360 Reads: June 11 | Hy-Vee to Donate $1 Million to Organizations that Support Racial Equalit

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[ad_1] Loyalty Programs   Best Western Hotels & Resorts Helps Travelers Hit the Road This Summer with New Rewards Promotions   Best Western has announced a new campaign titled, Hit the Road with Best Western. This campaign has three new rewards promotions, which includes: For every individual $100 Best Western gift card purchased, customers will receive a bonus $20 gift card From June 15 to August 31, 2020, any member staying at a Best Western and visiting by car will receive a $25 Best Western Travel Card. Best Western members who stay one eligible night between June 22 and September […]

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Loyalty360 Reads: June 9 | IHG Rewards Club Introduces Dynamic Rewards Nights Around the World, Nike

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[ad_1] Loyalty Programs   Hy-Vee KidsFit Launches Find Your Smile Campaign to Help Keep Health and Wellness Fun for Families Throughout the Summer   Hy-Vee has announced its KidsFit at home daily programming to the Find Your Smile campaign to help families to be healthy and well during the summer. The Find Your Smile challenge workbooks were mailed to current Hy-Vee KidsFit Club members and can also be found at a Hy-Vee store.   According to the Hy-Vee press release, “Once you’ve received your challenge workbook, simply submit your entry for each of the eight dimensions of wellness challenges following […]

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Loyalty360 Member Weekly Roundup | News and Updates on Loyalty360 Brands – June 5, 2020

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[ad_1] In our Loyalty360 weekly roundup, we will highlight a few of our Brand Members, their fantastic work, and their dedication to customer loyalty and customer experience. These stories are just a quick snapshot of what these brands have accomplished, as their companies, programs, and strategies represent some of the best that the customer loyalty industry has accomplished. See below for updates for this week’s Loyalty360 member weekly roundup, including highlights from Sephora, Accor, and Food Lion.   Sephora Evolves its Customer Loyalty Program Last week, Sephora started offering the next evolution of its Beauty Insider loyalty program, which included […]

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The Loyalty Minute

Episode 70 – Sephora Updates Its Beauty Insider Loyalty Program

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Welcome Loyal listeners to episode 70 of the loyalty minute.  Today we’re going to be talking about what Sephora has done to update its Beauty Insider loyalty program. It actually joined other beauty retailers like Ulta and Dermstore in providing monetary incentives to customers and began to offer cash rewards last week. According to Allegra Stanley Krishnan, the VP of Loyalty at Sephora, customers can now redeem $10 for 500 points, and the retailer will host point-multiplier events and points-for-discount events twice a year. The free shipping minimum has been reduced to $35 for VIB members (who spend at least […]

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Sephora North America Evolving its Beauty Insider Loyalty Program

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[ad_1] Sephora has announced the next evolution of its Beauty Insider loyalty program. These new additions, according to the brand, help show they are invested, even in dynamic business environments, in the client’s long-term loyalty. The brand will start offering the new evolved rewards to the program today, May 29.   “Our goal is to create a multi-faceted and well-rounded program to cater to the changing needs of our clients. We know they want more ways to save and even more access to things like products, brand founders, services, and one-of-a-kind experiences that are unique to Sephora,” said Allegra Stanley […]

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Brightcove Partners with Dropkick Murphys for Live Stream Show “Streaming Outta Fenway”

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[ad_1] Brightcove Live has announced they will be the live streaming partner for Dropkick Murphys’ live stream “Streaming Outta Fenway” taking place May 29 from Boston Red Sox baseball field, Fenway Park. This event, according to the press release, will be the first-ever music event at a major US venue without an in-person audience and is free for viewers globally. Viewers will also be able to look forward to a special two-song “double play” from Bruce Springsteen, who will be joining the band remotely. This performance will be live-streamed from Fenway Park’s infield beginning at 6 p.m. ET from the […]

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Loyalty360 Reads: May 21 | Chipotle Announces Complete Customization, Penn Station Partners with Nat

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[ad_1] Innovation   Chipotle Showcases Complete Customization and Launches Official TikTok Hack Menu   Chipotle has announced an addition to its app called Complete Customization that will allow the customer to make any ingredient light, standard or extra. To take advantage of this new feature, just swipe from left to right on an ingredient in the Chipotle app.   "We're working to integrate everything fans love about Chipotle restaurants into our app," said Curt Garner, Chief Technology Officer, in the above Chipotle press release. "The interactions between our employees and customers moving down the line is so important, and Complete […]

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Rob Gallo As A Guest On Other Podcasts

Customer Loyalty Lessons Learned From The Casino Industry (Part 1)

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A Business Breakthrough podcast hosted by Estie Rand who interviews Rob Gallo. Listen as he tells stories of how he built a thriving casino business by focusing squarely on customer loyalty. We all gamble. Not how you think we do. But when you buy Amazon Prime, it’s a gamble- will this be worthwhile or not? In fact, you are taking a gamble whenever you buy into any kind of loyalty program or scheme. That’s why Rob Gallo is such a wizard in customer loyalty. Rob was the founder of one of the first online casinos, is an avid poker player, […]

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Loyalty360 Reads: April 17 | MLS Teams Up with Fox Sports for Esports Series, Chick-fil-A Partners w

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[ad_1] Loyalty Programs   Friendly Express Debuts New Loyalty Program   Friendly Express has announced Express Rewards, which is a new loyalty program that is integrated with private label debit on Zipline’s platform. Express Rewards members and Express Debit users receive rewards like fuel discounts, surprise and delight offers, and clubs across the company’s 42 stores. "We're excited to offer a more robust loyalty program that will directly impact frequency of visits and basket size," said Danny Smith, president of Friendly Express. "By having one platform and enrollment process for payment and rewards, we’ll offer a more convenient and effective […]

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