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T-Mobile Reveals New Magenta Status in Customer Loyalty Program



T-Mobile has added a Magenta Status to its customer loyalty program, creating an enhanced list of deals, benefits, and customer experiences. The latest from the “un-carrier” is offered alongside its popular T-Mobile Tuesdays’ freebies and discounts.  

“At T-Mobile, our customers are at the center of everything we do — they’ll never be treated like a number. When you’re part of the magenta family, we want to ensure you feel like the VIP you are. Now, T-Mobile customers can flash their Magenta Status to unlock unparalleled experiences that can’t be found anywhere else with the brands they love and use every day…which can add up to $1500 a year in extra value,” says Mike Katz, President of Marketing, Strategy and Products, T-Mobile. 

Magenta Status benefits include: 

  • Premium Hotel Deals & Experiences (across Hilton’s 22 leading hotel brands worldwide, with an auto upgrade to Hilton Honors Silver Status through March 31, 2025) 

  • Refuel or Recharge on T-Mobile for rentals returned to Hertz  

  • Discounted Movie Tickets 

  • Increased Entertainment Deals (through a partnership with Live Nation and for other shows) 

  • Increased T-Mobile Tuesdays Perks  

  • An Enhanced App Experience (manage benefits in the new T Life app)  

  • A Continued Value for Wireless Users 

The new T Life app is designed to make managing program perks easier, putting everything in one place. T-Mobile’s Magenta Status will launch on February 13, 2024. 


Learn more about the Magenta Status here: https://www.t-mobile.com/brand/live-stream  


Read more on Loyalty360:   

Hulu Added by T-Mobile for Streaming 

T-Mobile Offers New Customer Loyalty Deals 

T-Mobile Makes Net-Zero Commitment 


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