News

In its latest effort to create customer-centric enhancements, Cinemark launched the Cinemark Shop — an online store to provide fans with Cinemark and movie merchandise. The store builds on the movie theatre chain’s commitment to improve the customer experience in all its locations, following the addition of laser projectors, Luxury […]

Casey’s announced an enhanced mobile app experience and new savings for its Casey’s Rewards loyalty program. The updated app improves the customer experience, allowing members to track points, redeem for rewards, and view savings easier than with the previous app.   The convenience store chain gives loyalty members 10 points per […]

Priority Pass™ Partners with WNBA  Priority Pass™ — the airport experiences program operated by Collison — partnered with the Women’s National Basketball Players Association to provide all players in the WNBA with Priority Pass memberships. The Priority Pass will give players a comfortable space to rest while waiting on pre- […]

Caesars Sportsbook Partners with Keeneland and Red Mile Racetracks As sports wagering becomes legal in Kentucky, Caesars Sportsbook partnered with Keeneland and Red Mile Gaming & Racing in Lexington, KY. The sports wagering platform of Caesars Entertainment, Inc. will offer mobile and in-person wagering options to customers, pending regulatory approval […]

Capillary Launches AskAkira Research Assistant for Loyalty Marketers  Capillary Technologies, a provider of customer engagement and loyalty SaaS platforms, will launch a new AI-powered content assistant — AskAkira. The new system leverages OpenAI technology to help brands build emotional connections with their customers.  Capillary developed AskAkira in response to a […]

MOOYAH Revamps Loyalty Program  MOOYAH Burgers, Fries & Shakes relaunched its rewards app with a new loyalty program and improved ordering experience. The relaunched app is part of the restaurant chain’s effort to enhance its customer experience and drive loyalty.  As part of the relaunched program, members can unlock free […]

Loyalty360, The Association for Customer Loyalty, is proud to share the winners of the 2023 Loyalty360 Awards, which were announced on May 10 during Loyalty360’s Loyalty Expo in Orlando, Florida. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 […]

Taco Bell® Partners with Cargill and the National Fish and Wildlife Foundation for Sustainability Initiative  Following an expansion announcement, Taco Bell partnered with Cargill and the National Fish and Wildlife Foundation (NFWF) to help balance its increasing locations with its climate and sustainability efforts. The partnership is designed to help […]

The Loyalty360 Best in Class Awards Recognize Loyalty360 Members Across 11 Categories   Loyalty360, the Association for Customer Loyalty, announced the winners for its Best in Class Awards. The awards were presented in a ceremony on May 8, the first night of the 2023 Loyalty360 Loyalty Expo in Orlando, FL. […]