Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about Leveraging Connection And Progress To Become A Go-To Brand Like Amazon, Harley-Davidson And Southwest? Based on a recent global study of more than 400 brands, Lippincott (a global brand & innovation consultancy) has uncovered […]
Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am eager to chat with our special guest Andy Lowenthal who is the Customer Loyalty Director at FranklinCovey. Andy has been working in the market research and customer insights field since getting […]
What we have here, is failure to communicate. That is one of my favorite lines from any movie. That movie of course is Cool Hand Luke. And if you’ve never seen it, please stop listening to this podcast immediately and go watch it now… Go ahead, I’ll wait… Welcome Loyal […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about how Life insurers can boost customer numbers and loyalty with gamification and rewards. An interesting Business Insider article came out this morning referencing a new Harris Poll survey conducted on behalf of SE2 and […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about how loyalty programs can remain viable in a cookie-less era? A KPMG study from November 2019 found Australia, Italy and Canada have the highest rates of loyalty program adoption, with more than half the […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about How you distinguish a transactional relationship from an emotional one? In a report titled, “Loyalty That Lasts” published jointly by Cheetah Digital and CMO Council the bring an important aspect of customer behavior to […]
Overview If your business deals with customers, and you want to understand what makes them tick, then you owe it to yourself to glean some knowledge from someone who’s literally “been there, done that.” Considered an expert in customer engagement and building consumer brand loyalty, Rob Gallo will share real-world […]
Welcome loyal listeners to another episode of The Loyalty Minute, I’m your host Rob Gallo and today I am eager to chat with our special guest is Caroline Boyd. Caroline is the Head of Strategy, Planning & Customer Loyalty for MassMutual Workplace Services and she truly believes there is such […]
Welcome Loyal listeners in today’s episode of the loyalty minute we’re going to be talking about the subscription based model of customer loyalty. Of course everyone knows about Amazon Prime, where for $119 a year you can get free 2-day delivery Plus access to their video content as well as […]
