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Loyalty360 Reads: April 13 | Starbucks to Provide Direct Relief Grants to Employees, CNN Acquires Pe

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Innovation   CNN Preps NewsCo Launch by Acquiring Personalization Engine Canopy To prepare for its upcoming digital news service, currently codenamed NewsCo, CNN has acquired Canopy, a content personalization software that uses human curation, on-device machine learning and differential privacy to find what readers actually want to see, while at […]

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U.S. Airlines Ease Loyalty Program Status Amid Virus

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Multiple United States airlines have extended their loyalty program statuses and benefits to 2021 for those stuck home due to the Coronavirus outbreak.     United Airlines has extended its members’ MileagePlus Premier status through January 2022, reducing the threshold for Platinum qualification by 50 percent, giving away more credit […]